Market Research Analyst

5 days ago


Dungannon Co Tyrone, United Kingdom Dunbia (UK) Full time £40,000
Category Marketing Analyst Job Description

We are seeking a skilled Category Marketing Analyst to join our Retail Commercial department at Dunbia, Dungannon. As a key member of our team, you will be responsible for working with major UK grocery retailers to identify and develop opportunities for growth through activities such as ranging, merchandising, pricing, promotions, new product development, and marketing initiatives.

Key Responsibilities:
  • Monitor industry sources to gather consumer insights and analyze sales and market data to understand consumer shopping behavior and trends.
  • Provide category guidance and support to the NPD, technical, and commercial teams.
  • Research competitors to benchmark and identify best practices through weekly store visits and market research.
  • Build effective working relationships internally and externally to maximize existing and new business opportunities.
  • Travel to customers, stores, and Dunbia sites as necessary.
Requirements:
  • Rlevant degree in marketing or business-related field.
  • Strong financial understanding and business acumen.
  • Excellent communication and interpersonal skills with a proactive and flexible approach to work.
  • Strong knowledge of Microsoft Office, particularly Excel and PowerPoint.
  • Experience in a commercial/market insight/analytical role or similar is desirable.
Benefits:
  • Discounted Staff Shop
  • Subsidized Canteen
  • Free Car Parking


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