Market Research Specialist, Marketing

5 days ago


Dungannon Co Tyrone, United Kingdom Dunbia (UK) Full time €40,000

We are currently seeking a Category Marketing Analyst to work in the Retail Commercial department at Dunbia, Dungannon.
Based at Dungannon, this individual will report to our site Head of Commercial.
Responsibilities As a Category Marketing Analyst, you will be responsible for: Working with some of the UKs biggest Grocery retailers to identify & develop opportunities for growth through the following activities: ranging, merchandising, price, promotion, NPD and marketing activities.
Continually monitoring industry sources to gather consumer insights.
Analysing and interpreting sales and market data to identify and understand consumer shopping behaviour and trends.
Providing category guidance and support to the NPD, technical and commercial teams.
Researching competitors to benchmark and identify best practice through weekly store visits & market research, tracking retail price movements; Building effective working relationships internally & externally to maximise existing and new business opportunities.
The role requires travel to customers, various stores and Dunbia sites as necessary.
A relevant degree in marketing or business-related degree.
Real passion for Food.
Strong financial understanding and business acumen.
Strong communication and interpersonal skills with a proactive and flexible approach to work.
Strong knowledge of Microsoft Office, particularly Excel and PowerPoint.
Experience in a commercial/ market insight/ analytical role or similar is desirable.
Experience using data provider software is desirable.
Marketing or Business Related Degree Communication Skills Problem Solving Microsoft Office Benefits: Discounted Staff Shop Subsidised Canteen Free Car Parking



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