Brand Strategist

7 days ago


Slough, Slough, United Kingdom OLIVER Agency Full time

About the Role:

As a Senior Brand Strategist at OLIVER Agency, you will play a key role in helping our clients transform their social and digital marketing efforts to achieve cultural relevance.

Key Responsibilities:

  • Develop and execute global social strategies for iconic brands, ensuring cultural resonance with diverse audiences.
  • Identify opportunities for groundbreaking creative work by uncovering fresh audience insights and trends.
  • Collaborate with creatives to develop culturally responsive campaigns that drive results.
  • Lead digital and social strategy for our in-house Studio, working closely with strategists from other agencies.
  • Develop digital and social strategies, considering the best way to influence hearts, minds, and sales.
  • Work in cross-agency teams to ensure digital best practice and help clients stay culturally connected to their audiences.
  • Evaluate and optimize digital campaign performance in-flight and post-hoc.
  • Help prove the value of the work we do for our clients.

Requirements:

  • Strong analytical and creative thinking skills, with the ability to plan campaigns and customer journeys in a methodical and data-driven way.
  • Experience in using data-driven social and cultural insight to inform planned and reactive content.
  • Experience in evaluating and optimizing social activity and digital campaigns.
  • Experience in developing cross-channel digital strategies and customer journeys.

What We Offer:

A dynamic and collaborative work environment, with opportunities to work on high-profile clients and develop your skills in social and digital strategy.



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