Marketing Analytics Specialist for a Worldwide Brand

3 weeks ago

Bridgend, Bridgend county borough, United Kingdom Identify Solutions Full time
About the Role

We are seeking a highly skilled Performance Marketing Manager to join our team at Identify Solutions. As a key member of our marketing department, you will be responsible for developing and executing a comprehensive performance marketing strategy that drives business growth and revenue.

Key Responsibilities
  • Develop and implement a data-driven performance marketing strategy that aligns with our business objectives
  • Manage and optimize multiple marketing channels, including PPC, SEO, SEM, and social media
  • Collaborate with sales teams to optimize and increase inbound leads
  • Monitor and analyze campaign performance, making data-driven decisions to adjust strategies
  • Manage and enhance SEO efforts to drive organic traffic
  • Develop and execute outbound email campaigns to engage with customers and prospects
Requirements
  • Proven experience in performance marketing, with a strong understanding of data analysis and campaign optimization
  • Excellent communication and project management skills, with the ability to work collaboratively with cross-functional teams
  • Strong analytical and problem-solving skills, with the ability to interpret complex data and make informed decisions
  • Ability to work in a fast-paced environment and adapt to changing priorities
What We Offer
  • A competitive salary and benefits package
  • Opportunities for professional growth and development
  • A dynamic and supportive work environment

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