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Senior Brand Manager
2 months ago
We are seeking a highly skilled Senior Brand Manager to join our team at Up World. As a key member of our Creative Studio, you will be responsible for developing and executing brand strategies that drive business growth and brand awareness.
Key Responsibilities- Brand Strategy:
- Collaborate with the Head of Brand to develop and implement annual brand plans that drive brand growth and awareness.
- Craft brand-focused communications briefs and review commercial briefs to ensure they are clear and on-brand.
- Develop and execute a plan for brand reputation monitoring and analysis.
- Identify and pursue new opportunities and channels to explore.
- Stay up-to-date with industry trends and share insights with the team.
- Creative Development:
- Work closely with the Creative Producer to develop and execute brand campaigns across multiple channels.
- Drive the creation and execution of seasonal content across campaigns.
- Build and maintain relationships with partners to bring brand and commercial opportunities to life.
- Project Management:
- Manage project administration, including setting up project decks, timing plans, and server folders.
- Oversee the Studio's annual budget and ensure ROI and efficiency.
- Be the go-to person for project details and information.
- Proven experience in a similar role within a brand or creative agency.
- Previous experience in food, FMCG, retail, or hospitality is an advantage, but not required.
- Emotional intelligence and ability to read a room/situation.
- Strong internal and external relationship-building skills.
- Organized and thorough, with the ability to manage multiple projects effectively.
- Problem-solving skills, both in the day-to-day and looking ahead to anticipate future obstacles.
- Up to £60,000 per annum salary.
- Hybrid work arrangement with a Camden office location.