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CRM Manager

2 months ago

London, Greater London, United Kingdom Socium - Teams Done Differently Full time
Job Title: CRM Manager

We are seeking a highly skilled CRM Manager to join our team at Socium - Teams Done Differently. As a key member of our commercial team, you will play a crucial role in developing and executing cross-channel monetisation strategies that drive customer adoption and revenue growth.

Key Responsibilities:

  • Lead the delivery of seasonal UK commercial exclusive campaigns, collaborating with Marketing, Commercial, and Product teams.
  • Develop and maintain in-depth knowledge of customer segments, including content and campaign preferences.
  • Champion customer-centricity, ensuring customer needs are represented in all meetings and decision-making processes.
  • Design and implement high-performing email campaigns, leveraging data and CRM expertise to drive engagement and monetisation.
  • Collaborate with the product team to develop and enhance the CRM and surrounding tech stack, driving business growth and customer satisfaction.

Requirements:

  • Proven experience in CRM management in a B2C digital business.
  • Strong analytical skills, with the ability to work with large data sets and create targeted audiences and drip campaigns.
  • Basic HTML knowledge for email template modification.
  • Experience with dynamic content and personalisation systems.
  • Expertise in customer segmentation and marketing cloud platforms.
  • Strong data-driven approach, with a proven track record of turning data into actionable insights.

If you are a motivated and results-driven CRM professional looking to make a meaningful impact, please get in touch to discuss this exciting opportunity.