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Vehicle Parts Advisor

2 months ago

Chandler's Ford, United Kingdom Harwoods Full time
Job Purpose
As a Parts Sales Consultant, you will play a crucial role in driving sales and fostering long-term relationships with our valued customers.

Role Overview

Your primary responsibility will be to meet assigned sales targets while providing expert guidance and support to clients.

You will serve as a representative of the brand, embodying its values and principles.

Key Responsibilities

Selling
  • Meet personal sales targets and revenue goals with designated customer groups.
  • Accurately identify parts to fulfill customer needs.
  • Effectively utilize promotional offers to achieve specific sales objectives.
  • Identify and leverage upselling opportunities to enhance overall sales performance.
  • Continuously update your knowledge on new or revised parts through training and relevant materials.

  • Ensure comprehensive understanding of the Unique Selling Proposition of the brand and the benefits of the product range, particularly distinguishing between genuine and non-genuine parts.
  • Document and report lost sales opportunities to the Sales Manager.

Customer Engagement
  • Deliver exceptional customer service consistently.
  • Monitor and strive to enhance the Customer Satisfaction scores for your location.
  • Establish strong relationships with clients through regular communication, both via phone and in-person visits.
  • Provide high-quality service by understanding customer needs, responding to inquiries, processing orders, and offering expert advice.
  • Ensure efficient handling of trade customers visiting the center.

  • Document customer delivery requirements and communicate them to the team.
  • Address customer concerns or complaints professionally, seeking assistance when necessary.
  • Maintain a professional appearance and conduct business with integrity.
  • Regularly review customer discounts to ensure appropriate application based on spending levels.
  • Keep accurate customer records while adhering to data protection regulations.
  • Communicate timely updates regarding customer credit status.
  • Handle customer complaints swiftly and professionally.

Communication
  • Collaborate with the team to ensure excellent customer service delivery.
  • Work alongside the Sales Manager to achieve sales targets and maintain a cohesive sales strategy.
  • Provide feedback on customer comments to the Sales Manager to enhance customer experience.

  • Ensure customers are informed about their credit status and follow the appropriate guidelines for escalations.

Systems and Processes
  • Manage incoming calls and customer inquiries within established KPIs.
  • Utilize systems accurately for parts searching and ordering.
  • Complete necessary documentation promptly and accurately.
  • Process cash and credit transactions in accordance with company guidelines.
  • Maintain a clean and organized work environment.
  • Comply with all business standards, financial regulations, and ethical guidelines.
  • Source additional parts from other centers or external suppliers as needed.

Key Competencies
  • Genuine commitment to the brand
  • Exceptional customer experience focus
  • Self-management skills
  • Operational effectiveness

Experience and Knowledge
  • Prior experience in a parts or distribution role with regular customer interaction.
  • Ability to build and maintain strong relationships.
  • Excellent communication skills and telephone etiquette.
  • Proficient IT skills.
  • Strong attention to detail and accurate record-keeping.

About Harwoods Group
Harwoods Group is a family-owned automotive retail organization established in 1931, committed to delivering exceptional customer experiences and colleague engagement. Our core values include valuing our people and customers, striving for continuous improvement, embracing responsibility, fostering teamwork, and infusing energy and enjoyment into our work. We represent a diverse range of prestigious automotive brands and operate across multiple counties, with a focus on colleague development and engagement.