Product Marketing Principal
4 weeks ago
Sabre is a technology company that powers the global travel industry. By leveraging next-generation technology, we create global technology solutions that take on the biggest opportunities and solve the most complex challenges in travel.
Job DescriptionAs a Product Marketing Principal - Payments and Fintech at Sabre, you will play a key role in driving market awareness and product adoption of our payments and fintech products. You will position Sabre as a thought leader in the payments and fintech space, developing customer-centric positioning and messaging targeted to specific segments and buying roles.
Key Responsibilities:
- Drive market awareness and product adoption of Sabre's payments and fintech products.
- Position Sabre as a thought leader in payments and fintech through multi-channel approaches, including webinars, whitepapers, speaking engagements, events, and updates to Sabre.com.
- Support and enable sales to articulate key messages and market problems, identify target prospect lists, leverage value-based collateral, and support strategic sales pursuits.
- Define and drive product campaign and go-to-market plans from internal communications and awareness to sales enablement through external market promotion.
- Collect testimonials or case studies and identify key customer references to advance Sabre's stature regarding payments.
- Understand market dynamics and business and technology buyers/influencers to target, define buyer personas, and participate in relevant industry, trade, and community events.
- Monitor market adoption of products through the full lifecycle and identify areas for new sales opportunities.
To be successful in this role, you will need:
- Bachelor's degree in marketing, business, or equivalent.
- At least 4 years of business-to-business technology, solution management, or product marketing experience.
- Experience with marketing or managing financial technology and payments products across the product life cycle, from definition to end-of-life.
- Proven leadership skills in a cross-functional, matrixed team environment with executive presence.
- Self-starter who is comfortable with ambiguity and has a proven ability to operate well in a fast-paced and dynamic environment.
- Excellent communication skills, written and verbal.
- Proficiency with Microsoft Office applications, Salesforce, and Salesforce Pardot.
- Fluency in English.
We are looking for candidates with:
- Travel industry experience.
- Proficiency with Google Analytics, Demandbase, and Tableau.
- Experience with Account-Based Marketing (ABM) tactics.
- Language fluency in other languages besides English.
We will give careful consideration to your application and review your details against the position criteria. You will receive separate notification as your application progresses. Please note that only candidates who meet the minimum criteria for the role will proceed in the selection process.
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Richmond, Greater London, United Kingdom Sabre Full time{"p":"About this role"}{"p":"As a Product Marketing Principal, you will play a key role in driving market awareness and product adoption of Sabre's payments and fintech solutions. You will be responsible for positioning Sabre as a thought leader in the payments and fintech space, creating and executing go-to-market plans, and collaborating with internal...
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