Digital Marketing Specialist

1 week ago


Thame, Oxfordshire, United Kingdom Kubota Full time
Job Title: Digital Marketing Specialist

We are seeking a highly skilled Digital Marketing Specialist to join our Engines Division at Kubota. As a key member of our marketing team, you will be responsible for developing and implementing digital marketing strategies to drive business growth and engagement.

Key Responsibilities:
  • Develop and execute digital marketing campaigns to promote Kubota's products and services
  • Manage and maintain the Dealer Portal Kubota Engine Park (KEP), ensuring content is up-to-date and well-presented
  • Measure and analyze website and event-generated data to generate leads
  • Build and maintain relationships with key industry publications and agencies
  • Coordinate digital video production and content planning
  • Manage regional social media content and monitor analytics
  • Assist in design workflows and compile reports on marketing activities
Requirements:
  • Degree in Marketing, Business, or Communications discipline
  • Previous marketing experience in a B2B background
  • Knowledge of marketing principles and SEO
  • Strong IT systems skills, including Adobe software
  • Good numeracy skills and attention to detail
  • Excellent communication and interpersonal skills
What We Offer:
  • Competitive base salary and performance-related bonus
  • Generous pension scheme and life assurance
  • 25 days holiday and employee benefits platform
  • Employee assistance program for wellness support


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