Growth Expert
1 month ago
About the Role:
Liechtenstein Cryptoassets Exchange (LCX) is seeking a highly skilled Marketing and Campaign Manager to join our team. As a key member of our growth team, you will be responsible for developing and executing user acquisition strategies to drive growth and increase our user base.
Key Responsibilities:
- Develop and execute user acquisition strategies to drive growth and increase user base.
- Analyze data and metrics to identify opportunities for improvement and optimize the user journey.
- Plan and execute growth campaigns across various channels, including digital marketing, email marketing, and social media.
- Implement referral programs to incentivize existing users to refer new users to our platform.
- Collaborate with cross-functional teams to enhance user experience and optimize growth initiatives.
- Monitor and analyze key performance indicators (KPIs) to track progress towards user acquisition goals.
- Stay updated on industry trends and best practices in growth marketing and user acquisition.
- Utilize growth hacking techniques to maximize the reach and impact of social media campaigns.
- Experiment with new ideas and strategies to continuously improve user acquisition and retention rates.
- Provide regular reports and updates on growth initiatives to stakeholders.
Requirements:
- Bachelor's degree in Marketing, Business, or a related field. Advanced degree preferred.
- 2+ years of experience in a similar role.
- Proven experience in user acquisition, growth marketing, or a similar role.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Excellent communication and interpersonal skills.
- Creative thinking and problem-solving abilities.
- Experience with growth hacking techniques and social media marketing strategies.
- Ability to work independently and collaborate effectively with cross-functional teams.
- Results-oriented mindset with a focus on achieving measurable outcomes.
- Familiarity with cryptocurrency and blockchain technology is a plus.
- Proficiency in using analytics tools and platforms for tracking and reporting.
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