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Strategic Product Development Lead
2 months ago
We are seeking a highly motivated and experienced Strategic Product Development Lead to join our Change and Transformation team at Ecotricity. This role is responsible for driving the end-to-end development and delivery of innovative product and service propositions that align with our business objectives and customer needs.
The ideal candidate will have a deep understanding of consumer needs, strong project management skills, and the ability to work collaboratively across different functions and levels within the organization.
Key Responsibilities- Proposition Development: Lead the end-to-end development of new propositions, from ideation to launch, ensuring alignment with business objectives and customer needs.
- Market Research: Conduct market research and competitive analysis to identify opportunities for new product and service offerings.
- Business Strategy: Work closely with senior leadership to develop and maintain a comprehensive understanding of market trends, customer behaviors, and emerging technologies to inform proposition development.
- Go-to-Market Strategy: Develop and execute go-to-market strategies for new propositions, including pricing, positioning, and promotional activities.
- Key Performance Indicators (KPIs): Establish KPIs to measure the success of launched propositions.
- Performance Review: Conduct regular analysis of proposition performance, gather customer feedback, and make data-driven recommendations for improvements.
- Team Leadership: Provide guidance and support to team members, fostering a culture of creativity and accountability.
- Collaboration: Collaborate with internal teams, including sales, marketing, product development, and customer support, to ensure a cohesive and integrated approach to proposition management.
- Experience: Proven experience in proposition management, product management, or programme management.
- Strategic Thinking: Strong strategic thinking and analytical skills, with the ability to translate market insights into actionable plans.
- Leadership: Excellent leadership and collaboration skills, with the ability to influence cross-functional teams.
- Communication: Effective communication and presentation skills, with the ability to convey complex propositions to diverse stakeholders.
- Adaptability: Ability to thrive in a dynamic, fast-moving environment with a high level of ambiguity.