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Senior Digital Marketing Manager

2 months ago


Newcastle upon Tyne, Newcastle upon Tyne, United Kingdom Central Employment Full time £42,000 - £50,000
Job Description

Central Employment is delighted to be working with a leading provider of data-driven digital marketing solutions. They are seeking a passionate, enthusiastic, and organized Senior PPC Account Manager to work with their fast-paced and exciting clients.

Key Responsibilities:

  • Oversee the end-to-end process from briefing and planning through to activation and reporting.
  • Deliver best-in-class performance campaigns mainly across PPC, as well as high-impact brand campaigns.
  • Develop a deep understanding of your clients' business visions, brand, and marketing strategies.
  • Manage communications effectively with clients, media owners, and other agencies.
  • Efficiently manage your own and the team's workload, ensuring timely communication of any issues.
  • Drive innovation within client teams, actively seeking media-first betas and testing new strategies to improve performance.
  • Expert knowledge of paid search with a strategic understanding of the digital performance ecosystem.
  • Demonstrated success in delivering performance campaigns and achieving measurable business results.
  • Detailed understanding of upper and lower funnel measurement solutions, methodologies, and implementation.
  • An interest in all areas of advertising and media.

Requirements:

  • Expert knowledge of paid search with a strategic understanding of the digital performance ecosystem.
  • Demonstrated success in delivering performance campaigns and achieving measurable business results.
  • Detailed understanding of upper and lower funnel measurement solutions, methodologies, and implementation.