Paid Social Media Strategist
3 weeks ago
About Procter & Gamble (P&G)
Procter & Gamble is a global leader in consumer goods, renowned for iconic brands like Gillette, Pampers, Oral-B, and Head & Shoulders. We're embarking on an exciting journey to bring our media planning and buying capabilities in-house, creating a dynamic team focused on driving impactful results.
Your Role: Paid Social Media Strategist
As a Paid Social Media Strategist, you'll play a pivotal role in shaping our social media presence across various platforms. You'll be responsible for developing and executing campaigns that deliver against brand awareness and performance objectives.
What You'll Do:
- Manage paid social media activations across all major platforms, ensuring alignment with brand strategies and campaign goals.
- Implement comprehensive campaigns, encompassing setup, tracking, optimization, and creative asset management.
- Monitor campaign performance closely, conducting daily optimizations, pacing adjustments, and reporting on key metrics.
- Collaborate with internal teams to design innovative social media strategies that drive engagement and results.
- Build strong relationships with media vendors and technology partners, ensuring seamless execution of plans.
- Stay ahead of industry trends by researching emerging platforms and technologies, incorporating insights into our strategies.
What We Offer:
At P&G, we're committed to fostering a culture of continuous learning and development. You'll have the opportunity to work alongside talented individuals, contribute to impactful projects, and grow your expertise in the dynamic world of social media marketing.
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