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Senior Marketing Campaign Specialist
3 months ago
Contract Type: Permanent
Employment Type: Full-Time
Working Requirements: Dynamic Working
Hours: 9:30am to 5:30pm
Salary: Competitive
Division: Business Services
The Senior Campaign Manager will collaborate closely with Business Partners and stakeholders to analyze briefs and deliver intricate creative solutions that align with our marketing strategies across various regions.
ABOUT THE ROLE
We are a distinguished firm of advisors, operating globally in partnership with our clients to provide them with enduring value. Located at our Global HQ, the Marketing and Communications & Digital (MCD) team offers support for both UK and International offices, assisting in the formulation and execution of relevant strategies and marketing initiatives. Our mission is to maximize omnichannel brand impressions that uphold and enhance our firm's reputation while generating high-quality commercial and residential inquiries worldwide.
Knight Frank seeks a seasoned 'Senior Campaign Manager' who will work in tandem with Marketing Managers and the delivery team to oversee creative briefs from inception to asset delivery. This individual will assist teams in producing complex creative solutions and business-as-usual assets that are aligned with strategic objectives. You will ensure that all work adheres to brand standards, is executed beautifully, and is delivered punctually.
By collaborating with the Creative Services Team regarding resource requirements and Campaign Executives, you will identify suitable third-party partners to execute and deliver our templated campaign creative and support the process.
Reporting to the Campaign Delivery Manager, who will be kept informed of all project processes, they are consistently seeking more efficient methods to deliver assets to the market.
Responsibilities:
- Assist Marketing Managers across various regions in executing campaigns and events while ensuring brand consistency.
- Collaborate with the Creative Delivery Manager to identify the most suitable third-party creative supplier for guiding the asset creation process from production to launch.
- Utilize the Knight Frank Digital Asset Management (DAM) system effectively to manage workflow and store assets, championing DAM governance.
- Construct and manage a project timeline/Gantt chart that outlines all activities and milestones related to the progression and delivery of a campaign.
- Proactively identify necessary inputs from marketing and business stakeholders, presenting concepts and ideas, and agreeing on feedback and next steps.
- Coordinate with key channel teams (digital, social, content, and events) as well as PR and Internal Communications for input and execution, ensuring clear briefings to advance campaign delivery.
- Act as a brand advocate, ensuring that all creative assets meet both brand and quality standards expected of Knight Frank.
- Meet departmental SLAs by consistently completing projects on time, on brand, and within budget.
- Set up campaign tracking (e.g., UTM, campaign codes) and ensure they are captured in the Power BI dashboard for future reporting, collaborating with the data team for accurate asset tracking.
- Work alongside the delivery and production team to implement best practices across Campaign or business-as-usual templated delivery, ensuring all assets are accessible for global partners across all relevant channels.
The ideal candidate will demonstrate the ability to:
- Possess a minimum of 2-3 years of experience in executing end-to-end marketing campaigns utilizing the full marketing mix.
- Exhibit strong project management skills with the capability to prioritize and manage multiple projects simultaneously.
- Communicate confidently and articulately with individuals at all organizational levels.
- Display excellent interpersonal skills.
- Be proactive, hands-on, and self-motivated.
- Show a strong sense of creativity and attention to detail.
- Maintain a flexible, adaptable, and cooperative attitude; able to work efficiently independently or as part of a larger team.
Please note: this is a Direct Search led by Knight Frank. Applications from recruitment agencies will not be accepted nor will fees be paid for unsolicited CVs, even if provided by PSL agencies.
