Market Strategy Manager

6 days ago


Greenford, Greater London, United Kingdom Ferrero Full time

About Ferrero

Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella, Tic Tac, Ferrero Rocher, Raffaello, Kinder Bueno and Kinder Surprise. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 38,767 dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of.

About the Role

The aim of the role is to lead the planning and delivery of a market-winning plan, achieving the budget volumes whilst maximising forecast accuracy and balancing demand against available supply. As the Commercial Planning Manager, you will own the planning and sell-in performance of a defined brands and categories.

This role has joint ownership of the Weekly Area volume call, leading the weekly review process and aligning with senior stakeholders, before communicating a full weekly update by brand to the Region Manager UK&I.

This role provides great visibility throughout the business due to closely working with other departments such as Marketing, Supply Chain, Sales, Trade and Finance.

Key Responsibilities

As the Commercial Planning Manager, your responsibilities will include:

1. Planning and Strategy

Leading the planning and sell-in process across Trade Marketing, working cross-functionally with Strategy & Planning, reviewing, and developing the departmental role in the wider business process and building the timetables to ensure key milestones are met.

2. Sales Planning

Owning the PS1 Sales planning process by building and implementing the planning timetable and ensuring that all deadlines are met, and budget volumes are exceeded. Whilst also, bringing together insights from Category Development, Customer Category & CSU to interrogate and challenge the sales bottom-up plan.

3. Budgeting and Forecasting

Collaborating cross-functionally with Finance, Supply Chain, Marketing and Sales in creating the budget, SAF and S&Op plans for the financial year, providing insights on the shape of the plan and the ambition, challenging both the proposed Finance/Supply Chain plan.

4. Seasonal SKU Management

Ensuring that demand is correctly planned and monitored, communicating the risks and leading cross-functional decision-making.

5. New Product Development and Pack Changes

Leading the planning of NPD and pack changes, providing guidance to the sales team, and ensuring that commercial plan reflects both the category ambition and the supply timings.

Requirements

We are looking for someone that has experience in forecasting and operational planning. You will have strong business acumen and understanding in FMCG and have excellent knowledge of Excel; Power BI would be a plus. You must be articulate and have the ability to communicate confidently and have a continuous improvement mindset.

Diversity Statement

Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero.



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