Senior Digital Marketing Director

3 days ago

Sleaford, Lincolnshire, United Kingdom The Wonderful Company Full time
Job Title: Senior Digital Marketing Manager

We are seeking a highly skilled and experienced Senior Digital Marketing Manager to lead our digital marketing team and develop and deliver digital marketing channel strategies that support the delivery of our overall marketing and brand strategy.

Key Responsibilities:
  • Lead the development and implementation of digital marketing channel strategies to drive acquisition and retention.
  • Manage and optimize digital marketing channels, including organic search, paid search, email, and affiliates.
  • Provide guidance and support to a team of digital experts and develop further the digital marketing expertise across the wider marketing team.
  • Develop and drive a program of continuous improvement across all performance channels to increase efficiency, sessions, conversion, and incremental sales.
  • Collaborate with agencies and third-party suppliers to ensure successful channel execution.
Requirements:
  • Proven track record of delivering results in a senior digital marketing role, ideally in a sizeable e-commerce environment.
  • Experience leading a small team of experts and strong people management skills.
  • Ability to create integrated digital marketing strategies.
  • Exceptional knowledge of the current search landscape for paid and organic, as well as an understanding of e-commerce opportunities and risks.
  • Demonstrable experience in data-driven marketing and decision-making.
  • Strong understanding of content marketing and its role in an effective marketing strategy.
  • Experience managing a significant budget.
  • Excellent decision-making skills and judgment.
About Us:

The Wonderful Company is a leading provider of digital marketing solutions. We are proud to be a trusted partner to our clients, delivering innovative and effective digital marketing strategies that drive results.

We offer a dynamic and supportive work environment, with opportunities for professional growth and development. If you are a motivated and experienced digital marketing professional looking for a new challenge, we encourage you to apply for this exciting opportunity.

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