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Customer Journey Manager

2 months ago

London, Greater London, United Kingdom Brooksandassociatespr Full time
About the Role

We are seeking a highly skilled Customer Journey Manager to join our team at Brooksandassociatespr. As a key member of our marketing team, you will be responsible for overseeing the development and implementation of customer journey strategies across our financial services portfolio.

Key Responsibilities:

  • Lead a team of marketing automation specialists to design, build, and optimize customer journeys using Salesforce Marketing Cloud and Taxi for Email.
  • Collaborate with content and campaign teams to ensure high-quality customer journeys that meet business objectives.
  • Develop and maintain a deep understanding of customer behavior and preferences to inform journey development.
  • Stay up-to-date with industry trends and best practices in customer journey marketing and apply this knowledge to drive business growth.
  • Work closely with cross-functional teams to ensure seamless execution of customer journey initiatives.

Requirements:

  • Proven experience in customer journey marketing, with a focus on financial services.
  • Strong leadership skills, with the ability to motivate and guide a team of marketing automation specialists.
  • Excellent communication and project management skills, with the ability to work effectively with cross-functional teams.
  • Strong analytical and problem-solving skills, with the ability to interpret data and make informed decisions.
  • Experience with Salesforce Marketing Cloud and Taxi for Email is highly desirable.

What We Offer:

  • A competitive salary and bonus structure.
  • A comprehensive benefits package, including pension, healthcare, and life assurance.
  • The opportunity to work with a leading consumer champion brand in the digital economy.
  • A dynamic and supportive work environment, with opportunities for professional growth and development.