Senior Regional Manager

6 days ago

London, Greater London, United Kingdom Protocol National Limited Full time
Job Title: Regional Head (Latin America)

Job Summary:

Protocol National Limited is seeking a highly experienced and skilled Regional Head to lead our student recruitment efforts in Latin America. As a key member of our team, you will be responsible for developing and implementing effective regional strategies to attract and engage students from the region.

Key Responsibilities:

  • Strategic Planning and Execution: Develop and implement regional strategies for student recruitment, engagement, and university brand promotion. Identify new opportunities for growth and expansion within the region.
  • Relationship Management: Build and maintain strong relationships with key stakeholders, including high schools, educational consultants, community organizations, alumni, and local government bodies. Act as the primary point of contact for all regional partnerships and collaborations.
  • Student Recruitment: Lead the recruitment strategy to attract a diverse and talented pool of students from the region. Organize and participate in events such as education fairs, school visits, workshops, webinars, and community outreach programs.
  • Team Leadership: Manage and mentor a regional team of recruiters, coordinators, and support staff. Foster a collaborative, high-performing, and student-centered culture. Provide training and development opportunities for team members.
  • Market Research and Analysis: Conduct market research to understand regional trends, preferences, and competitors. Provide insights and recommendations to the university's central admissions and marketing teams to refine strategies and messaging.
  • Marketing and Branding: Collaborate with the university's marketing and communications teams to create region-specific marketing campaigns, digital content, and promotional materials that align with the university's brand and goals.
  • Budget Management: Develop and manage the regional budget, ensuring optimal allocation of resources for recruitment and outreach activities. Monitor spending and ensure cost-effective practices.
  • Data-Driven Decision Making: Utilize data and analytics to measure the effectiveness of outreach and recruitment strategies. Provide regular reports and updates to the university's senior leadership on progress, challenges, and opportunities.
  • Compliance and Reporting: Ensure all regional activities comply with university policies, as well as local and international regulations related to education and recruitment.

Qualifications:

  • Bachelor's degree in Education, Business Administration, Marketing, or a related field (Master's degree preferred).
  • 5+ years of experience in student recruitment, admissions, or marketing within higher education, with at least 3 years in a leadership role.
  • Proven track record of developing and executing successful recruitment strategies in diverse regions.
  • Strong understanding of the higher education sector, including knowledge of admissions processes, student needs, and regional education systems.
  • Excellent leadership, communication, and interpersonal skills.
  • Ability to work independently and as part of a team in a fast-paced, target-driven environment.
  • Willingness to travel frequently within the region and occasionally to the university's central office.

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