Consumer Insights Manager
5 days ago
Burberry Limited is seeking a seasoned Consumer and Marketing Insights Manager to spearhead the development of data-driven marketing strategies. This role will focus on cultivating a culture of insights within the Marketing team, driving informed decision-making, and enhancing the effectiveness of marketing initiatives.
KEY RESPONSIBILITIES- Collaborate with cross-functional teams to integrate insights and consumer research into marketing strategies, empowering teams to deliver results grounded in data-driven analysis.
- Work closely with channel leads to develop marketing strategies that leverage data and insights as a key component of the development process.
- Design, manage, and track marketing KPIs across the department to analyze performance, extract findings, and identify opportunities for growth.
- Develop and deliver marketing reports on campaigns and activations, global and regional KPIs regularly, in collaboration with marketing channels and region leads.
- Partner with our research partner to oversee the execution of our Brand Tracking study across multiple markets.
- Lead the briefing, design, and execution of primary research to gain a deeper understanding of consumers and market trends, enabling agile decision-making and supporting marketing and business growth.
- Conduct in-depth analysis of secondary sources to extract broader market and consumer insights, identifying growth opportunities, monitoring competitors, and understanding the luxury fashion industry.
- Collaborate with Data & Analytics to bridge the gap between data and marketing, establishing a sustainable workstream between the two functions resulting in actionable outcomes.
- Utilize data from multiple marketing and business sources to develop a holistic performance perspective, responding to ad-hoc stakeholder requests with timely analysis using Insight tools.
- Develop a learning agenda from insights and data gathered, rolling it out to the marketing department to ensure an ongoing growth cycle.
- Proven experience in research design and delivery, with expertise in both quantitative and qualitative analysis, including statistical techniques and social listening.
- In-depth understanding of marketing ecosystems, data sources, and analytics with proficiency in Marketing Mix Modelling, Econometrics, and data visualization.
- Analytical mindset with keen attention to detail, capable of identifying key findings, trends, and their implications for marketing strategies, while conveying a compelling data-driven narrative.
- Strong ability to build trust and collaborate effectively with colleagues and teams across different functions, fostering robust relationships.
- Confident presenter with the ability to engage diverse stakeholders, uncovering insights to inform business strategies and shape marketing approaches.
BURBERRY LIMITED IS AN EQUAL OPPORTUNITIES EMPLOYER.
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Consumer Insights Manager
3 days ago
London, Greater London, United Kingdom Burberry Full timeJob Title: Consumer and Marketing Insights ManagerBurberry is seeking an experienced Consumer and Marketing Insights Manager to join our team. As a key member of the Marketing department, you will be responsible for cultivating a heightened focus on insights, facilitating informed decision-making, and enhancing the effectiveness of marketing strategies for...
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Consumer Insights Manager
3 days ago
London, Greater London, United Kingdom Burberry Full timeJob Title: Consumer and Marketing Insights ManagerBurberry is seeking an experienced Consumer and Marketing Insights Manager to join our team. As a key member of the Marketing department, you will be responsible for cultivating a heightened focus on insights, facilitating informed decision-making, and enhancing the effectiveness of marketing strategies for...
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Consumer Insights Manager
2 weeks ago
London, Greater London, United Kingdom The Kraft Heinz Company Full timeAbout the PositionWe are seeking an experienced Consumer Insights professional to join our team at The Kraft Heinz Company. This role will be based in London and will report directly into the Meals Director for Northern Europe.Main ResponsibilitiesBe the voice of consumers for our meals jewels across Beanz, Soups, Baby Food, and Pasta, providing insights...
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Consumer Insights Manager
2 weeks ago
London, Greater London, United Kingdom The Kraft Heinz Company Full timeAbout the PositionWe are seeking an experienced Consumer Insights professional to join our team at The Kraft Heinz Company. This role will be based in London and will report directly into the Meals Director for Northern Europe.Main ResponsibilitiesBe the voice of consumers for our meals jewels across Beanz, Soups, Baby Food, and Pasta, providing insights...
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Consumer Insights Manager
1 day ago
London, Greater London, United Kingdom The Kraft Heinz Company Full timeAbout the PositionWe are seeking an experienced Consumer Insights professional to join our team at The Kraft Heinz Company. This role will be based in London and will report directly into the Meals Director for Northern Europe.Main ResponsibilitiesBe the voice of consumers for our meals jewels across Beanz, Soups, Baby Food and Pasta, providing insights that...
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Consumer Insights Manager
23 hours ago
London, Greater London, United Kingdom The Kraft Heinz Company Full timeAbout the PositionWe are seeking an experienced Consumer Insights professional to join our team at The Kraft Heinz Company. This role will be based in London and will report directly into the Meals Director for Northern Europe.Main ResponsibilitiesBe the voice of consumers for our meals jewels across Beanz, Soups, Baby Food and Pasta, providing insights that...
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Consumer Insights Manager
1 week ago
London, Greater London, United Kingdom The Kraft Heinz Company Full timeAbout the RoleWe are seeking an experienced Consumer Insights professional to join our team at The Kraft Heinz Company. As an Insights Manager, you will play a critical role in driving demand and growing consumption of our brands by putting consumers at the heart of everything we do.Main ResponsibilitiesBe the voice of consumers for our meals jewels across...
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Consumer Insights Manager
1 week ago
London, Greater London, United Kingdom The Kraft Heinz Company Full timeAbout the RoleWe are seeking an experienced Consumer Insights professional to join our team at The Kraft Heinz Company. As an Insights Manager, you will play a critical role in driving demand and growing consumption of our brands by putting consumers at the heart of everything we do.Main ResponsibilitiesBe the voice of consumers for our meals jewels across...
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Consumer Insights Manager
2 weeks ago
London, Greater London, United Kingdom The Kraft Heinz Company Full timeAbout the PositionWe are seeking an experienced Consumer Insights professional to join our team at The Kraft Heinz Company. This role will be based in London and will report directly into the Meals Director for Northern Europe.Main ResponsibilitiesBe the voice of consumers for our meals jewels across Beanz, Soups, Baby Food, and Pasta, providing insights...
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Consumer Insights Manager
2 weeks ago
London, Greater London, United Kingdom The Kraft Heinz Company Full timeAbout the PositionWe are seeking an experienced Consumer Insights professional to join our team at The Kraft Heinz Company. This role will be based in London and will report directly into the Meals Director for Northern Europe.Main ResponsibilitiesBe the voice of consumers for our meals jewels across Beanz, Soups, Baby Food, and Pasta, providing insights...
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Consumer Insights Manager
2 weeks ago
London, Greater London, United Kingdom The Kraft Heinz Company Full timeAbout the RoleWe are seeking an experienced Consumer Insights professional to join our team at The Kraft Heinz Company. As a key member of our Northern Europe business, you will play a critical role in driving demand and growing consumption of our iconic brands.Main ResponsibilitiesDevelop and maintain a deep understanding of consumer behavior and...
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Consumer Insights Manager
2 weeks ago
London, Greater London, United Kingdom The Kraft Heinz Company Full timeAbout the RoleWe are seeking an experienced Consumer Insights professional to join our team at The Kraft Heinz Company. As a key member of our Northern Europe business, you will play a critical role in driving demand and growing consumption of our iconic brands.Main ResponsibilitiesDevelop and maintain a deep understanding of consumer behavior and...
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Consumer Insights Manager
4 weeks ago
London, Greater London, United Kingdom The Kraft Heinz Company Full timeAbout the PositionWe are seeking an experienced Consumer Insights professional to join our team at The Kraft Heinz Company. This is an excellent opportunity to make a difference in our Northern Europe business, working closely with our Meals Director and other senior stakeholders.Main ResponsibilitiesBe the voice of consumers for our meals jewels across...
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Consumer Insights Manager
4 weeks ago
London, Greater London, United Kingdom The Kraft Heinz Company Full timeAbout the PositionWe are seeking an experienced Consumer Insights professional to join our team at The Kraft Heinz Company. This is an excellent opportunity to make a difference in our Northern Europe business, working closely with our Meals Director and other senior stakeholders.Main ResponsibilitiesBe the voice of consumers for our meals jewels across...
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Consumer Insights Manager
3 weeks ago
London, Greater London, United Kingdom The Kraft Heinz Company Full timeAbout the PositionWe are seeking an experienced Consumer Insights professional to join our team at The Kraft Heinz Company. This role will be based in London and will report directly to the Meals Director for Northern Europe.Main ResponsibilitiesBe the voice of consumers for our meals jewels across Beanz, Soups, Baby Food and Pasta, providing insights that...
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Consumer Insights Manager
3 weeks ago
London, Greater London, United Kingdom The Kraft Heinz Company Full timeAbout the PositionWe are seeking an experienced Consumer Insights professional to join our team at The Kraft Heinz Company. This role will be based in London and will report directly to the Meals Director for Northern Europe.Main ResponsibilitiesBe the voice of consumers for our meals jewels across Beanz, Soups, Baby Food and Pasta, providing insights that...
-
Consumer Insights Manager
3 weeks ago
London, Greater London, United Kingdom The Kraft Heinz Company Full timeAbout the PositionWe are seeking an experienced Consumer Insights professional to join our team at The Kraft Heinz Company. This is an excellent opportunity to make a difference in our Northern Europe business, working closely with our Meals Director and other senior stakeholders.Main ResponsibilitiesBe the voice of consumers for our meals jewels across...
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Consumer Insights Manager
3 weeks ago
London, Greater London, United Kingdom The Kraft Heinz Company Full timeAbout the PositionWe are seeking an experienced Consumer Insights professional to join our team at The Kraft Heinz Company. This is an excellent opportunity to make a difference in our Northern Europe business, working closely with our Meals Director and other senior stakeholders.Main ResponsibilitiesBe the voice of consumers for our meals jewels across...
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Consumer Insight Lead
1 month ago
London, Greater London, United Kingdom Perrigo Full time{"h2": "Consumer Insights Role Overview", "p": "At Perrigo, we are dedicated to making lives better by bringing quality, affordable self-care products that consumers trust everywhere they are sold. We are seeking a skilled Consumer Insights Lead to join our team and help us achieve this mission.", "ul": [{"li": "Collaborate with internal stakeholders to...
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Consumer Insight Lead
1 month ago
London, Greater London, United Kingdom Perrigo Full time{"h2": "Consumer Insights Role Overview", "p": "At Perrigo, we are dedicated to making lives better by bringing quality, affordable self-care products that consumers trust everywhere they are sold. We are seeking a skilled Consumer Insights Lead to join our team and help us achieve this mission.", "ul": [{"li": "Collaborate with internal stakeholders to...
