Paid Social and Programmatic Strategist

3 days ago


Manchester, United Kingdom PHD Full time
About the Role

We are seeking a highly skilled Paid Social and Programmatic Specialist to join our team at PHD UK. As a key member of our Media Experience team, you will be responsible for delivering best-in-class Paid Social and Programmatic planning and activation across our client remit.

Reporting into our Media Experience Business Director, you will work closely with media and technology providers to ensure best practices are adhered to and a continued strive towards excellence. Your expertise in managing clients and teams within Paid Social & Programmatic will drive commercial results and ROI for our clients.

About You

We are looking for someone who has proven experience in developing and coordinating highly motivated and efficient teams, as well as demonstrable experience in managing well-informed, knowledgeable, and highly driven clients. You will be a key figure in fostering interest and excitement for social opportunities within the agency.

You will continuously look for opportunities to drive commercial growth for the agency and the Media Experience team through cross-sell and upsell opportunities and by playing a key role in driving new business with involvement and attendance at agency pitches.

Key Responsibilities
  • Develop processes and tactics to integrate Paid Social into the wider media mix, including Search, Programmatic, AV, Ad Operations, Analytics, Partnerships, and ATL.
  • Build trust and take ownership of client relationships at senior levels, ensuring activation performance and business performance targets are met.
  • Support in developing the relationship with media partners such as Meta, TikTok, LinkedIn, Twitter, Pinterest, and Snap to drive alpha/beta product agency selection and team adoption.
  • Develop strong partnership-based relationships with media partners, continuously looking for ways PHD can leverage media owners to further agency growth and promotion.
About PHD UK

PHD is a media agency driven by innovation and creativity. Founded in London in 1990, we were the first media agency to offer strategic and creative planning at a time when the industry was about buying cheaply and quickly.

Our founders saw a bright future where smart thinking and clever planning could help brands grow faster than their competitors. Today, with over 100 offices in 74 countries, we continue to create remarkable campaigns that lead to remarkable growth – using the extending canvas of data and technology.

Diversity and Inclusion Statement

At PHD, our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion, and belonging. We are committed to providing a truly inclusive environment that reflects today's society, where everyone is able to bring their true selves to work, and where diverse voices and backgrounds are valued, heard, and well-represented.



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