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Paid Social Strategist

2 months ago


Hatfield, Hertfordshire, United Kingdom Ocado Retail Ltd Full time

About Ocado Retail

Ocado Retail is a leading online grocery retailer, offering a wide selection of products from M&S and other renowned brands. We are committed to delivering exceptional customer experiences through innovative technology and a passion for quality.

About the Team and Role

We are seeking a talented Paid Social Manager to join our dynamic team on a fixed-term contract basis. As the leader of our Paid Social efforts, you will play a crucial role in developing and executing high-impact marketing campaigns across various platforms.

Your Responsibilities

  • Conduct in-depth analyses and reporting on campaign performance, providing actionable insights to optimize strategies.
  • Collaborate with our creative team to ensure that paid social content aligns with brand guidelines and best practices.
  • Manage relationships with external agencies and platform partners, ensuring seamless execution of campaigns.
  • Develop and implement audience targeting strategies to reach the right customers at the right time.
  • Provide guidance and mentorship to junior team members, fostering a collaborative and supportive work environment.

Your Skills and Experience

  • Proven experience in managing paid social media campaigns across platforms such as Meta (including Instagram), Pinterest, Snapchat, and TikTok.
  • Strong analytical skills with a data-driven approach to campaign optimization.
  • Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
  • A passion for staying up-to-date on the latest social media trends and best practices.