Media Strategy Specialist
3 weeks ago
CNS Media Ltd is recognized as one of the rapidly expanding full-service regional media agencies in the UK. Our expertise spans across various traditional media platforms including TV, Radio, Press, and Outdoor, alongside innovative channels and ambient media. Additionally, we boast a comprehensive in-house digital, design, and development team focused on Web/App development, Animation, Graphic Design, and multi-platform online marketing.
We cater to a diverse portfolio of national, regional, and local clients across multiple sectors such as retail, automotive, healthcare, public services, recruitment, education, and various other services. Many of our clients are esteemed national or regional brands within their respective industries.
Role OverviewTo facilitate our ongoing growth, we are seeking a Media Planner. The primary responsibilities of this position include:
- Planning, booking, and overseeing the execution of client campaigns across TV, Radio, OOH, and additional media channels.
- Proactively managing daily operations for assigned accounts, liaising with clients and CNS Media suppliers to gather and provide necessary information for media campaign planning and execution.
- Offering internal support to Account Managers by preparing presentations, supplying planning data, and managing booking, tracking, and billing for media campaigns.
- Collecting and presenting media insights and research to guide campaign strategies.
- Preparing detailed post-campaign analysis reports as needed.
- Ensuring timely completion of tasks within established SLAs/deadlines, including setting up distribution reports, campaign configurations, and maintaining internal campaign trackers.
- Maintaining high-quality service standards, ensuring prompt resolution of all support requests, and troubleshooting any reporting or data issues.
- Overseeing the contract billing process to ensure accuracy and timeliness.
- Creating and developing engaging content for media and digital clients.
- Participating in ongoing initiatives aimed at process improvement.
- In-depth understanding of media strategy.
- Proficient in the planning, execution, and analysis stages of media campaigns.
- Experience in planning and purchasing various media types: TV, VOD, Radio, OOH, Press, and others.
- Exceptional communication skills, with a strong emphasis on delivering superior client service and fostering robust client relationships.
- Comfortable presenting to clients.
- Strong numerical and analytical capabilities, adept at working with data for insights and post-campaign evaluations.
- Able to effectively manage workload and meet deadlines in a dynamic environment.
- Experience in content creation and/or blogging is advantageous.
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Media Strategy Specialist
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