Senior Field Marketing Manager

2 weeks ago

London, Greater London, United Kingdom Kindred | Marketing Recruitment Specialists Full time
Job Opportunity:

Senior Field Marketing Manager

£80,000 - £90,000 plus 15% bonus and benefits

London - Hybrid

We are seeking an ambitious Senior Field Marketing Manager with demand generation experience and ideally experience in account-based marketing to join our client, a B2B financial services company.

This is a business that believes in the power of marketing, with a huge injection of investment into the marketing function.

The ideal candidate will be a confident field marketing specialist with plenty of drive, seeking an autonomous role working alongside likeminded marketers.

Responsibilities will include accelerating pipeline for sales across EMEA and APAC, building ABM programmes and demand generation utilising all marketing channels.

Requirements:

  • Financial services industry experience
  • 4-5 years' experience in account-based marketing (ABM), demand generation, marketing automation (Pardot, Marketo, HubSpot)
  • Ability to demonstrate lead nurture campaigns
  • Hands-on, advanced use of ABM tools e.g. Madison Logic, Demandbase, 6sense and any others
  • Metrics driven – clear methods to measure success and make improvements
  • B2B marketing background – finance, credit, tech etc

If you have the skills and experience required, please submit your CV for immediate consideration.

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