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Regional Sales Representative

2 months ago


Reading, Reading, United Kingdom The Sherwin-Williams Company Full time

The position of a Field Sales Consultant presents a remarkable opportunity to enhance the sales and product visibility of our offerings within designated retail locations.

This role will encompass responsibilities across various regions, and candidates should reside within these areas. This opportunity is well-suited for individuals with experience in retail sales or customer service, particularly those who have taken on coaching or mentoring roles. In return, we provide a rewarding career path with continuous support and professional growth, competitive salary, unlimited sales incentives, vehicle provision, meal allowance, and a company-funded pension plan.

Sales Responsibilities

Build and maintain strong relationships with store personnel, management, and other key customer contacts. Actively promote and represent the brand and product advantages to retail teams and customers. Utilize the customer relationship management system to log sales interactions and store visits. Organize promotional events to showcase products and drive sales growth. Ensure successful execution of in-store promotions and business initiatives. Prepare monthly performance reports for the Regional Sales Manager, detailing sales achievements, training activities, and in-store initiatives that meet or exceed targets. Develop and manage partnerships across the customer network, including regular formal meetings with Store Unit Managers as directed. Ensure the Sherwin-Williams brands are effectively represented across the customer base.

Training Responsibilities

Conduct product knowledge training sessions for all retail teams, covering features, benefits, and selling techniques, including product demonstrations. Provide sales training for both existing and newly hired retail staff. Educate store teams on equipment usage, in-store excellence, and maintenance practices.

Service Responsibilities

Identify opportunities for service enhancements and upselling, maximizing resources at the store level. Assist store teams with customer service tasks, including paint mixing and tinting as required. Conduct regular reviews of all products to ensure shelves are fully stocked and items are displayed correctly, replacing any damaged products.

Merchandising and Display Responsibilities

Maintain store signage, merchandising displays, and color collateral. Order necessary inventory of promotional materials to ensure adequate stock levels.

Additional Responsibilities

Provide regional support as needed. Participate in required conference calls. Attend local and national training sessions as required. Join regional and national sales meetings. Complete necessary paperwork and reports in a timely manner, including CRM updates and expense reports.

Ideal Candidate Profile...

Previous experience in customer service, sales, marketing, or merchandising. Experience in coaching or mentoring others is advantageous. Retail experience is essential. Ability to work a flexible schedule, including two Saturdays per month and public holidays. A valid driver's license is required for this position.

***Please note that internal candidates may apply for any job openings after a minimum of one year in their current role, provided they have informed their manager.***

Please review the application guidelines before submitting your application.

All internal applicants must upload their updated resume and their last two performance appraisals (available from HR Cloud).