Artist Marketing Manager

2 months ago


London, Greater London, United Kingdom BEATPORT, LLC Full time
About Beatport

Beatport, LLC is a leading global music platform that has been at the forefront of the electronic music industry for over 20 years. Our mission is to empower artists, labels, and DJs to succeed in the ever-evolving music landscape.

Job Summary

We are seeking an experienced and passionate Artist Marketing Manager to join our team. As a key member of our marketing department, you will be responsible for developing and executing artist marketing strategies that drive engagement, growth, and revenue for our platform.

Key Responsibilities:
  • Artist Relations and Partner Management:
    • Build and maintain strong relationships with artists, labels, and industry stakeholders to promote Beatport's services and products.
    • Collaborate with cross-functional teams to align on key marketing campaigns, product launches, and events.
    • Attend industry events, artist shows, and management meetings to expand our artist network and elevate the Beatport brand.
    • Work closely with the Label and Curation team to highlight priority releases on our platforms.
    • Partner with the Brand, Social, and Editorial team to ensure content strategies are successfully implemented in partnership with artists.
  • Leadership and Team Collaboration:
    • Foster a collaborative and motivational environment to drive team performance and collaboration.
    • Establish and maintain effective processes, reporting, and documentation for team operations.
    • Build, evaluate, and communicate team performance and recommendations.
  • Planning and Execution:
    • Develop and implement artist marketing strategies in collaboration with cross-functional teams and stakeholders.
    • Drive growth and engagement of artist campaigns, focusing on social media engagement, web traffic, and subscriptions.
    • Strategize and execute artist-led marketing initiatives that foster symbiotic relationships with artists.
    • Identify strategic opportunities to grow Beatport's presence in music communities with a focus on EMEA.
    • Advocate for Beatport's interests and initiatives within the artist community.
  • Performance Management and Reporting:
    • Establish and implement KPIs to measure the success of key initiatives and campaigns.
    • Create and distribute artist marketing reports in collaboration with the business analytics and social teams.
    • Develop and distribute quarterly Artist Marketing performance reports.
    • Analyze and communicate project performance and recommendations to leadership.
Requirements:
  • Minimum 8 years of experience in the music and entertainment industry, with a strong focus on artist marketing, creator relations, and artist campaigns in electronic music.
  • Proven track record of successfully collaborating with high-profile and emerging artists.
  • At least 2 years of management experience, with a demonstrated ability to develop and guide a team.
  • Experience managing complex, collaborative projects in a fast-paced environment.
  • Experience in multicultural environments and with multifaceted brands.
Skills and Knowledge:
  • Excellent communication and interpersonal skills for building relationships with artists, managers, and industry stakeholders.
  • Deep knowledge of the music industry, including current and future trends.
  • Strong understanding of the music industry and an excellent network of label, manager, and artist contacts.
  • Attention to detail and organization, strong work ethic, and a friendly attitude.
  • Ability to work under pressure and problem-solve.

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