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Paid Advertising Manager

2 months ago

Glasgow, Glasgow City, United Kingdom Tag Digital Full time
About the Role

We are seeking a highly skilled Digital Media Specialist to join our team at Tag Digital. As a Paid Advertising Manager, you will be responsible for developing and executing effective paid media campaigns to drive business growth and revenue.

Key Responsibilities
  • Campaign Development: Design and implement targeted paid media campaigns across various platforms, including Google Ads, Meta Ads, and Microsoft Ads.
  • Media Planning: Conduct thorough market research and analysis to identify optimal media channels and strategies for maximum ROI.
  • Performance Optimization: Continuously monitor and optimize campaign performance, making data-driven decisions to improve results.
  • Client Communication: Collaborate with clients to understand their goals and objectives, providing regular updates and insights to ensure alignment and satisfaction.
  • Team Collaboration: Work closely with the wider technical team and Growth Manager to share knowledge, best practices, and ideas to drive innovation and excellence.
Requirements
  • Experience: Minimum 3 years of hands-on experience in paid media management, with a proven track record of success.
  • Skills: Strong understanding of analytics, reporting, and Excel, with the ability to learn new systems and technologies.
  • Culture Fit: Alignment with our company values of Growth Mindset, Get it Done, Relationships Matter, and Be Proud.
What We Offer
  • Competitive Salary and Benefits: A comprehensive compensation package, including a competitive salary, pension scheme, and 35 days paid holiday per year.
  • Flexible Working Hours: The opportunity to work from anywhere, with flexible hours to suit your needs.
  • Professional Development: A competency framework and personal development plans to help you grow and succeed in your career.