Marketing Automation Specialist
1 week ago
**About the Role**
We are working with one of the UK's leading niche insurance brands as they seek a Customer Retention Manager in a newly created role, to head up the development of their customer retention/Email marketing strategy.
This is a fantastic opportunity for a candidate experienced in marketing automation / triggered emails, and with strong data analysis skills to lead their future CRM strategy.
The position is home-based with a funded visit to London required on average once or maximum twice a month, and a few team-building events a year.
Key Responsibilities:
- Retention Strategy Development / Churn Analysis
- Loyalty and Referral Programs / Lead Generation
Requirements:
- Proven experience in customer retention/email marketing role for a B2C business
- Strong understanding of customer lifecycle management
- Proficiency in using CRM software and marketing automation tools
- Strong project management skills
About Us
Brand Recruitment is the UK's premier CRM recruitment agency, based just outside Cambridge. Our recruiters source CRM staff for small and international businesses across Northants, Milton Keynes, Cambridgeshire and the East of England.
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