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Senior EMEA Marketing Strategist

3 months ago

London, Greater London, United Kingdom Neo4j Full time
About Neo4j:

Neo4j stands at the forefront of Graph Database & Analytics, empowering organizations to uncover intricate relationships and patterns across vast data connections with remarkable ease and speed. Our clients leverage Neo4j to gain profound insights and discover innovative solutions to their most critical challenges. Over 75% of Fortune 100 companies utilize Neo4j, alongside a thriving community of over 250,000 developers, data scientists, and architects worldwide.

At Neo4j, we are dedicated to developing the technology that fuels transformative solutions for our clients, enabling them to achieve their most ambitious objectives. Discover more about us and engage with us.

Our Vision:

At Neo4j, we have consistently aimed to help the world interpret data. As business, society, and knowledge become more interconnected, our technology fosters innovation by assisting organizations in identifying and comprehending data relationships. We pioneered and lead the graph database sector, revolutionizing how organizations harness their data to innovate and maintain a competitive edge.

The Role

We are seeking a Senior Marketing Manager fluent in German to oversee the DACH and Benelux regions for a maternity cover period.
Proficiency in the German language is essential for this position.

As a Regional Field Marketing Lead, you will devise and implement strategies aimed at driving demand generation and pipeline expansion in this area. You will be accountable for creating and executing impactful regional marketing initiatives that facilitate the acceleration of accounts through our sales process.

Key Responsibilities

  • Responsible for the execution and enhancement of the marketing mix to achieve key performance indicators and targets, including MQLs and SAOs.
  • Collaborate with regional sales leaders to formulate quarterly marketing strategies grounded in a thorough understanding of customer requirements, market dynamics, and competitive trends.
  • Oversee a comprehensive marketing program across diverse channels, including trade exhibitions, events, webinars, partner initiatives, and digital campaigns to generate leads and secure business.
  • Implement a focused Account-Based Marketing (ABM) strategy for your region to strengthen sales relationships and support the advancement of strategic deals.
  • Monitor and analyze performance metrics to track pipeline creation and progression, inform marketing strategies, and report on program ROI.
  • Establish and nurture strong relationships with key stakeholders, including internal sales teams, external partners, and distributors.
  • Work closely with regional sales leaders to develop quarterly marketing plans based on a comprehensive understanding of customer needs and market opportunities.
  • Collaborate with product marketing, content marketing, PR, and other teams to create effective marketing materials and messaging for regional campaigns.
  • Actively participate as a collaborative member of the Global Marketing team to ensure the consistency of strategic marketing initiatives.
  • Serve as a Marketing Business Partner to regional leadership teams to plan, execute, and monitor pipeline creation and contributions, optimizing integrated activities across all channels to maximize ROI.

Required Skills/Qualifications:

  • A minimum of 10 years of marketing experience in the B2B technology sector, particularly in cloud, big data, analytics, or database environments.
  • Proven experience in developing and executing multi-channel marketing programs, including field events, webinars, partner initiatives, and digital campaigns.
  • Exceptional project management, communication, and organizational skills.
  • Demonstrated ability to collaborate effectively with cross-functional teams and external partners.
  • Strong analytical, reporting, and communication skills.
  • Deep understanding of the European enterprise B2B software market.
  • Knowledge and experience in modern demand generation and integrated marketing strategies.
  • Familiarity with Salesforce, Marketo, and developer marketing is advantageous.

Why Join Neo4j?

Neo4j is undeniably the most popular graph database globally. We serve clients across every industry, and our products have achieved a proven product/market fit. Joining our team offers a chance to shape the future of data and analytics. Here are a few exciting facts about Neo4j:

  • Neo4j is one of the fastest-growing technology companies in this sector, boasting over $100M ARR and continuing to expand rapidly.
  • We have secured the largest funding round in database history ($325M Series F).
  • Supported by premier investors like Google Ventures (GV), Neo4j has raised over $582M in funding and is currently valued at $2Bn, placing us among the most well-capitalized database companies in history.
  • 75% of Fortune 100 companies utilize Neo4j, with over 800 enterprise clients, including notable names.
  • Our CEO, Emil Eifrem, has cultivated a remarkable culture centered on relationships, inclusivity, innovation, and customer success.
  • We have received numerous industry accolades, and both large enterprises and individual developers/data scientists appreciate Neo4j. A strong sense of community and ecosystem surrounds our platform.
  • A recent Forrester Total Economic Impact Study indicated that Neo4j delivers a 417% ROI to customers.

We recognize that individuals from underrepresented communities may hesitate to apply if they do not meet all qualifications. If this resonates with you, we encourage you to reconsider and allow us the opportunity to review your application. At Neo4j, we are committed to fostering awareness and addressing these challenges.

One of our primary goals is to create an inclusive, diverse, and equitable workplace where everyone can realize their potential and have a rewarding, career-defining experience. We eagerly await your application.

Neo4j Values:

Neo4j embodies a Silicon Valley ethos with a Swedish spirit. We promote collaboration, empowering each individual to contribute and leave their innovative mark on projects. We seek candidates who reflect the following core values:

(we)-[:VALUE]->(relationships)
(we)-[:FOCUS_ON]->(userSuccess)
(we)-[:THRIVE_IN]->(:Culture {type: ['Open', 'Inclusive']})
(we)-[:ASSUME]->(:Intent {direction:'Positive'})
(we)-[:WELCOME]->(:Discussions {nature: 'IntellectuallyHonest'})
(we)-[:DELIVER_ON]->(ourCommitments)

Neo4j is dedicated to safeguarding and respecting your privacy. Please refer to our privacy policy to understand how we will manage the personal data you provide.

More information available at.