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Visual Storyteller and Brand Ambassador

2 months ago

Brierley Hill, Dudley, United Kingdom Essential Photo & Video Full time
Job Description

About the Role:

We are seeking a highly skilled and creative Videographer & Content Creator to join our team at Essential Photo & Video and help build and grow a personal brand. This role is ideal for someone who is passionate about visual storytelling, has a deep understanding of social media trends, and can work independently to create compelling content that resonates with a broad audience.

Key Responsibilities:

• Filming & Production:

• Spend an average of one day per week capturing video content, including key features of the products, lifestyle shots, and behind-the-scenes footage.

• Operate professional cameras, lighting, and audio equipment to ensure the best possible quality.

• Ensure all footage is shot with the final edit in mind, capturing a variety of angles and b-roll for social media or longer video clips for YouTube.

• May require travel to various locations.

Content Creation:

• Develop and produce high-quality creative video or post content for various social media platforms, including Facebook, Instagram, Twitter, and LinkedIn.

Content Editing & Post-Production:

• Edit footage into short-form and long-form content for various platforms, including TikTok, YouTube, Instagram, and more.

• Reclip longer content into engaging shorts, optimized for different social media channels.

• Implement creative editing techniques, including color grading, sound design, and motion graphics, to enhance the final product.

• Test different hooks, titles, and thumbnail designs to optimize for engagement and virality.

Content Strategy & Development:

• Stay up-to-date with social media trends, viral content, and successful brand strategies to ensure content is relevant and engaging.

• Develop and pitch content ideas that align with the brand's goals and audience.

• Write scripts to ensure all content is purposeful and aligned with brand messaging.

• Collaborate with the client to brainstorm and plan content themes, series, and campaigns.

Collaboration:

• Work closely with the COO to align social media content with overall marketing strategies and goals.

Research & Continuous Improvement:

• Analyze the performance of content across different platforms and refine the approach based on data and insights.

• Continuously research successful personal brands to understand what type of content works best, and suggest new strategies and ideas.

• Stay informed about advancements in videography and editing techniques to continuously improve the quality of content.

Trend Monitoring:

• Stay up-to-date with the latest social media trends, tools, and best practices to ensure content remains relevant and effective.

Qualifications and Skills:

• Proven experience in making and creating video content creation.

• Proficiency in video editing software (e.g., Adobe Premiere Pro, Final Cut Pro).

• Strong understanding of social media platforms and their respective audiences.

• Excellent written and verbal communication skills.

• Creative mindset with the ability to generate innovative ideas.

• Strong analytical skills and the ability to interpret data to drive decisions.

• Ability to work independently and as part of a team.

Key Skills:

• Prior experience is beneficial, but not required.

• Confident using professional camera equipment and lighting.

• Proficiency in using Adobe Creative Suite, including Adobe After Effects, Photoshop, Adobe Illustrator, and Adobe Premiere.

• Familiarity with various social media platforms and their respective audiences.

• Excellent written and verbal communication skills, as well as confidence presenting in front of the camera.

• Ability to work effectively in a fast-paced environment and meet deadlines.

About You:

A proactive individual looking to take responsibility and accountability within the role. A confident communicator and eager to work within the creative field. You will be able to get on with others and be a true team player. Familiarity with digital advertising through social media would be helpful, but training can be provided.

Qualifications:

• Proven experience as a Videographer, Content Creator, or similar role, with a strong portfolio of relevant work.

• Expertise in operating professional cameras, lighting, and audio equipment.

• Proficiency in video editing software (e.g., Adobe Premiere Pro, Final Cut Pro, After Effects) and motion graphics.

• Deep understanding of social media platforms, trends, and algorithms, particularly TikTok, YouTube, and Instagram.

• Strong knowledge of what content performs well on social media, with a demonstrated ability to create viral content.

• Creative and strategic thinker with a passion for storytelling and visual communication.

• Excellent communication skills, with the ability to direct and collaborate with on-camera talent.

• Ability to work independently, manage time effectively, and meet deadlines.

• Willingness to travel and be on-site for filming as required.

Desired Attributes:

• Passion for personal growth and entrepreneurship.

• Keen eye for detail and a strong sense of aesthetics.

• Ability to adapt quickly to new trends and technologies.

• A proactive and enthusiastic attitude, with a drive to create outstanding content.