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Responsable CRM

3 months ago

Birmingham, Birmingham, United Kingdom Gleeson Recruitment Group Full time

Gleeson Recruitment Group se complace en colaborar con un destacado especialista B2C en su búsqueda de un Responsable CRM para unirse a su equipo.

Este puesto ha sido creado para alguien que pueda apoyar a la empresa con su nueva integración de Hubspot. Buscan a una persona con experiencia en Hubspot que pueda aportar valor y que impulse el crecimiento del rendimiento.

Inicialmente, esta será una posición independiente, pero la empresa tiene la visión de que podrás formar un equipo a tu alrededor a largo plazo. Este rol es ideal si puedes equilibrar lo táctico y lo estratégico; necesitarás demostrar tu capacidad práctica con CRM, especialmente Hubspot.

Responsabilidades (entre otras):

  • Supervisar la ejecución integral de campañas de marketing en Hubspot para aumentar la participación, el reconocimiento de marca y dar a conocer nuevos productos y servicios.
  • Gestionar la producción de correos electrónicos: creación, planificación, programación, ejecución, pruebas y optimización de campañas.
  • Crear y gestionar recorridos de clientes/workflows y experiencias omnicanal.
  • Analizar e informar sobre campañas manuales y automatizadas.
  • Colaborar estrechamente con otros canales de marketing y el equipo creativo para gestionar campañas.