Senior CRM Lead
3 weeks ago
Birmingham
£30,000-£35,000 + Bonus + Benefits
About the CompanyHarnham - Data & Analytics Recruitment is proud to partner with a leading organization that has rapidly become the industry leader in customer acquisition and market dominance.
About the RoleAs a Senior CRM Executive, you will be part of a 7-member team within a larger CRM team of 15, reporting directly to the CRM Manager. Your key responsibilities will include:
- Overseeing and elevating campaigns to drive business growth.
- Segmenting customers to ensure personalized and targeted marketing efforts.
- Extracting insights from the CRM database to inform and shape CRM campaigns, collaborating with senior leadership on strategy.
- Working closely with cross-functional teams to meet customer needs.
To succeed in this role, you should have:
- Experience in B2C environments.
- Proficiency with CRM systems.
- Strong commercial awareness and excellent communication skills.
- Experience in customer segmentation and personalizing campaigns.
- AB Testing experience.
- A solid understanding and passion for marketing and CRM.
- A driven, challenge-oriented mindset.
- A salary range of £30,000-£35,000.
- A supportive work culture with the option to work from home twice a week.
- Opportunities for career growth and development.
To express your interest, please send your CV to Daniel Abbasi via the apply link on this page.
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