Brand Marketing Manager

3 hours ago


Borehamwood, Hertfordshire, United Kingdom Platinum Search Full time

Brand Marketing Manager Opportunity

We are seeking a highly skilled Brand Marketing Manager to join our team at Platinum Search. As a key member of our marketing department, you will be responsible for developing and implementing brand marketing strategies that drive business growth and brand awareness.

Key Responsibilities:
  • Support key stakeholders in delivering the marketing and communications strategy in-line with pre-determined brand objectives.
  • Manage and execute day-to-day activities associated with all marketing, including project management, activity tracking, and reporting.
  • Build relationships with and support management of possible third-party agencies, including PR and editorial, copywriters, collateral, and merchandising production and printers.
  • Liaise, build, and develop relationships with internal PR and Social Media to maximise their potential in building the brand/product profile.
  • Identify target audiences, objectives, and desired outcomes of marketing campaigns and activities, ensuring to maintain brand integrity across product lines and all communication.
  • Proactively identify and recommend brand-building initiatives.
  • Help to develop and co-ordinate marketing and communication plans for the brand, to include launch programs, promotional activity, email campaigns, advertising, exhibitions/events, training, and presentations.
  • Lead in the design, development, and production of marketing materials and maintenance of training collateral and manuals.
  • Lead writing and proof-reading and ensure all marketing communications are in-line with brand vision and positioning, personality, and tone of voice.
  • Assist in running the brand promotional calendar.
  • Assist in production of trade and consumer advertising, and maintain trade advertising calendar, ensuring all editorial and advertising deadlines are met.
  • Lead insight gathering research and analysis, staying up-to-date on market trends and continual monitoring of main competitor activity that can be utilised to gain a competitive advantage and inform future development and strategies.

The successful candidate should have previous experience in a similar role and thrive within a fast-paced, entrepreneurial environment, having an ability to impart knowledge and inspire their team to success. Proactive with a pioneering spirit, they will use their initiative to follow-through on commitments to achieve results.

We regret that due to volume only successful candidates will be contacted.



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