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Campaign Manager

2 months ago

Leicester, Leicester, United Kingdom Navitas Group Full time
About the Role

We are seeking a highly skilled Campaign Delivery Manager to join our team at Navitas Safety. As a key member of our marketing team, you will be responsible for developing and managing new business campaign strategies for our chosen industry verticals.

Your primary focus will be on managing our Marketing Programme Specialists to deliver prerequisite lead values, ensuring timely campaign delivery and execution, and driving continued improvement by evaluating successes and identifying improvement opportunities to deliver outstanding ROI for your assigned industry verticals and campaigns.

We work primarily remotely, with office days and meet-ups to enhance relationships and collaborate. As a result, you will need to be able to work independently and proactively when remote, with excellent communication skills a priority.

Key Responsibilities
  • Manage and coordinate the end-to-end development and delivery of campaigns for our industry verticals, BAU campaigns, and work in collaboration with industry-specific account executives.
  • Team leadership of our marketing programme specialists to ensure campaign delivery.
  • Drive lead generation, customer acquisition, and brand positioning.
  • Plan and execute engaging marketing campaigns across various channels, including email marketing, digital advertising, events, social media, content marketing, and paid media.
  • Ownership of campaign performance reports and tracking.
  • Budget management, tracking spend-to-end results, ensuring budget/result ROI across multiple channels.
  • Analyse campaign performance metrics and derive actionable insights to optimise and enhance.
  • Own the lead generation data with excellent CRM management to drive lead nurturing and lead scoring.
  • Perform regular quality checks to guarantee campaign effectiveness.
  • Provide weekly, monthly, and quarterly reports to the Chief Product Officer on performance, and required changes/actions to ensure we hit targets without fail.
What We Offer
  • Competitive salary and benefits package.
  • Opportunities for professional growth and career development.
  • Vitality Private Healthcare and Life Insurance and Perks.
  • Remote working, with the option to come to an office for on-site working and meetings.
  • Bank holidays added to annual leave allowance.
  • Get your birthday off on top of your annual leave too.