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Fragrance Brand Manager
2 months ago
At Designer Parfums, we are seeking a highly skilled and experienced Brands and Marketing Director to join our dynamic team. As a key member of our marketing department, you will be responsible for driving the image and profitability of our brands in the UK market.
Key Responsibilities:- Develop and implement marketing strategies to maximize brand potential in the UK market.
- Plan and manage the UK marketing calendar, ensuring alignment with global and local objectives.
- Collaborate with the trade marketing team to ensure effective brand representation in retailers.
- Build relationships with license and global brand teams, providing regular updates and insights.
- Manage artwork briefing projects and approve marketing materials for the brand.
- Monitor and optimize A&P spend to maximize brand profitability and effectiveness.
- Define media strategies, brief agencies, and oversee campaign implementation.
- Manage UK stock requirements for marketing initiatives, working closely with the demand planning team.
- Present marketing programs and provide sales and trade marketing teams with necessary tools and information.
- Proven experience in brand management and marketing, preferably in the perfume and cosmetics industry.
- Strong understanding of marketing principles, budgets, stock management, and strategic promotional activities.
- Excellent communication and relationship-building skills, with the ability to work effectively with license and global brand teams.
- Highly organized, flexible, and able to multitask in a fast-paced environment.
- Creative thinker with a passion for driving brand success.
We offer a dynamic and supportive work environment, with opportunities for growth and development. If you are a motivated and experienced professional looking to join a leading fragrance company, please submit your application.