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Marketing and Communications Director

2 months ago

London, Greater London, United Kingdom Sayer Vincent Full time
About Sayer Vincent

We're a leading audit firm dedicated to social justice, with a strong commitment to our founding ethos. Our company is growing, and we're looking for a talented Marketing and Communications Manager to join our team.

As a Marketing and Communications Manager, you'll play a key role in shaping our brand voice and messaging, aligning our company's branding with our pre-eminent role in the Charity Audit sector. You'll develop initiatives that build engagement with our team, including our 'tone of voice' and style guide.

Key Responsibilities

• Define, implement, and evaluate Sayer Vincent's marketing strategy, including public relations, to ensure alignment with company objectives and values.

• Support the Marketing Coordinator with the planning and creation of social media posts across LinkedIn and Twitter, ensuring consistency with our brand voice and values.

• Oversee the Marketing Coordinator's design of content for various external channels, including our website, email marketing, and other digital platforms.

• Create and implement a website strategy, continually reviewing to ensure positive performance and updating where necessary.

• Take the lead on new business enquiries processes and reporting, analyzing the market to ensure Sayer Vincent remains competitive and up to date with industry trends.

• Define and oversee the annual comms plan and strategy, reviewing content created by the Marketing Coordinator for internal events and campaigns.

• Improve engagement among the internal team, showcasing upcoming events and positive initiatives in place at Sayer Vincent.

• Collaborate with the People team to create and circulate informative updates on benefits, policies, and opportunities across the firm.

• Push communications and lead on initiatives to promote and reinforce Sayer Vincent's values firm-wide.

• Oversee the definition and alignment of a brand voice for Sayer Vincent – both internally and externally.

• Work with project teams to help communicate changes in a clear, concise, and empowering way that creates buy-in and support across all levels of the business.

• Develop and introduce a firm-wide external communication strategy, ensuring the brand voice and values are reflected in all communications.

• Analyze the external communication strategy, making and implementing improvements where necessary.

Requirements

• Ability to build strong and productive working relationships with the Sayer Vincent Team and external stakeholders.

• Good presentation skills and ability to build rapport easily.

• Strong attention to detail and accuracy with pride in the job at hand.

• Excellent written and verbal communication skills.

• Willingness to take on an 'end-to-end' role, doing what needs to be done.

• Excellent IT skills, including use of the internet, databases, and MS Office (particularly Excel, Word, and PowerPoint).

• Ability to demonstrate organisational and business awareness.

• Experience using various social media, and professional networks.

• Knowledge of content management systems.

• Successful experience in developing and implementing a marketing and communications strategy.

• A minimum of 2 years' experience in a similar role.

• People management experience, event experience, experience working within a partnership/LLP structure, experience of working in the accountancy and audit sector, project management skills, and a degree in Communications, Marketing, or a related field are desirable.

Salary: £47-50k DOE