Marketing Manager
6 days ago
Job Summary:
We are seeking a highly skilled Shopper Marketing Manager to join our team at McCormick UK. As a key member of our marketing team, you will be responsible for developing and executing impactful shopper marketing campaigns that drive business growth and customer engagement.
Main Responsibilities:
- Develop and implement shopper marketing strategies that align with our business objectives and customer needs.
- Manage and execute end-to-end campaign management, including campaign planning, execution, and post-launch evaluation.
- Collaborate with cross-functional teams, including sales, product development, and customer service, to ensure seamless execution and maximum impact.
- Stay up-to-date with industry trends, competitor activity, and customer preferences to inform marketing strategies and tactics.
- Measure and analyze campaign performance, providing insights and recommendations for future improvements.
Requirements:
- Proven experience in shopper marketing, with a strong understanding of consumer behavior and market trends.
- Excellent communication and project management skills, with the ability to work effectively with cross-functional teams.
- Strong analytical and problem-solving skills, with the ability to interpret data and drive business decisions.
- Ability to work in a fast-paced environment, prioritizing multiple tasks and deadlines.
- Strong understanding of the FMCG industry and customer needs.
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