Storyteller and Content Creator

2 days ago


London, Greater London, United Kingdom Blue Cross Full time
About the Role

We are seeking a skilled Storyteller and Content Creator to join our team at Blue Cross. As a key member of our content development team, you will be responsible for capturing and crafting compelling narratives that highlight the impactful work we do every day.

Key Responsibilities
  • Gather and Document Impactful Stories: Research and document stories that reflect our mission and resonate with our audience.
  • Collaborate with Colleagues: Work with our Stories Manager and Editor to produce engaging content for various channels, focusing on storytelling that highlights our achievements.
  • Conduct Interviews and Write Stories: Conduct interviews and write stories with accuracy, adhering to our editorial standards and ensuring GDPR and safeguarding compliance.
  • Organise and Direct Photo and Video Shoots: Organise and direct photo and video shoots at Blue Cross sites and with pets in their new homes, working with external photographers and our in-house Video team.
  • Build and Maintain Relationships: Build and maintain relationships with internal and external partners to facilitate effective story collection.
  • Develop Ideas for Donor Appeals: Work with our Fundraising teams to develop ideas for donor appeals and mailings that illustrate the impact of donations.
  • Track and Organise Stories: Track and organise stories in our Digital Asset Management (DAM) system for future use.
  • Publish Stories on Our Website: Publish stories on our website, ensuring they are well-presented and meet content design and accessibility standards.
Other Duties
  • Assist with the Production of Our Supporter Magazine: Assist with the production of our supporter magazine, For Pets, and our monthly newsletter, Pawprint.
  • Share Best Practices on Storytelling: Share best practices on storytelling and brand voice to enhance our overall communication strategy.
  • Manage Content for Key Projects and Campaigns: Manage content for key projects and campaigns, ensuring timely delivery and alignment with our communications calendar.
About You

We are looking for an excellent writer who understands the art of compelling storytelling. You should be confident in interviewing people, making them feel at ease, and sensitive to their privacy. Your organisational skills and enthusiasm for our mission will be key to your success in this role.

We value all our relationships and work in an open and positive culture where we celebrate our diverse talents and empower you to be you.



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