Retail Marketing and Communications Lead

2 months ago


Redditch, Worcestershire, United Kingdom Halfords Group Full time

Job Overview:

As a key member of the Halfords Group team, we are seeking a highly experienced and skilled Head of Marketing Retail to lead our marketing efforts in the retail sector. The successful candidate will be responsible for developing and implementing effective marketing strategies to drive business growth and customer engagement.

Key Responsibilities:

  • Develop and execute comprehensive marketing plans to achieve business objectives and drive customer acquisition and retention.
  • Lead a team of marketing professionals to deliver high-quality marketing campaigns and projects.
  • Collaborate with cross-functional teams to ensure alignment and effective communication of marketing strategies and initiatives.
  • Stay up-to-date with industry trends and best practices to ensure Halfords Group remains competitive and innovative in the market.
  • Manage and optimize marketing budgets to achieve maximum ROI and ensure effective use of resources.

Requirements:

  • At least 5 years of experience in a similar role in a retail or services business.
  • Proven leadership experience in a marketing role with a track record of building and managing successful marketing campaigns.
  • Excellent communication, creative, and copywriting skills to effectively engage with customers and stakeholders.
  • Strong project management skills to manage multiple projects and teams simultaneously.
  • Excellent organizational skills to prioritize tasks and manage competing demands.
  • Passion for customer-centric marketing and a commitment to delivering high-quality marketing initiatives that drive business results.


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