Senior Brand Manager

4 weeks ago


Corby, Northamptonshire, United Kingdom Tayto Group Limited Full time
Job Title: Senior Brand Manager

At Tayto Group Limited, we are seeking a highly skilled and experienced Senior Brand Manager to join our team. As a key member of our marketing department, you will be responsible for developing and executing the marketing strategy for our iconic Golden Wonder brand.

About the Role:

  • Develop and implement a comprehensive marketing plan to drive brand growth and increase market share.
  • Collaborate with cross-functional teams, including sales, NPD, and operations, to ensure alignment and effective execution of marketing initiatives.
  • Lead the development of creative campaigns and promotional materials to engage consumers and trade partners.
  • Monitor and analyze market trends, competitor activity, and consumer behavior to inform marketing decisions.

Requirements:

  • Proven experience in brand management, marketing, or a related field.
  • Strong understanding of marketing principles, including segmentation, targeting, and positioning.
  • Excellent communication and project management skills.
  • Ability to work effectively in a fast-paced environment and prioritize multiple tasks and deadlines.

What We Offer:

  • A competitive salary and benefits package.
  • Opportunities for professional growth and development.
  • A dynamic and supportive work environment.

How to Apply:

If you are a motivated and experienced marketing professional looking for a new challenge, please submit your application, including your resume and a cover letter, to our Talent Team.


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