Digital Marketing and Graphic Design Specialist

4 days ago


Belfast, United Kingdom HAYS Specialist Recruitment Full time
Job Title: Graphic Design & Digital Marketing Executive

Our client, a leading manufacturing company in Craigavon, is seeking a highly skilled Graphic Design & Digital Marketing Executive to join their team. As a key member of the marketing team, you will be responsible for developing and implementing digital marketing strategies to boost brand visibility, traffic, leads, and conversions.

Key Responsibilities:
  • Develop and implement digital marketing strategies to drive brand awareness and lead generation.
  • Maintain and optimize the company website using Google Analytics and SEO best practices.
  • Manage website content and social media channels, including LinkedIn and Facebook.
  • Create engaging, high-quality content across all channels, including video.
  • Stay up-to-date on SEO and digital marketing trends and best practices.
  • Plan, execute, and evaluate marketing and PR campaigns across various channels, reporting on performance.
  • Drive lead generation through organic and paid media channels.
  • Collaborate with the marketing team to develop online and print materials, including brochures, flyers, newsletters, and posters.
  • Work closely with sales, customer services, and technical departments to ensure consistent brand presentation across all digital customer journeys.
Requirements:
  • Degree in Marketing or Graphic Design.
  • 5+ years of experience as a Digital Marketing Executive or similar role.
  • 3-5 years of experience in Graphic Design, including skills in Adobe Creative Suite: Photoshop, Illustrator, InDesign; ideally After Effects.
  • Strong portfolio in digital, print, and animation.
  • Experience in creative content writing for web and print.
  • Excellent organizational skills, adaptable, and able to prioritize in a fast-paced environment.
  • Passionate about marketing with a clear vision for campaign success.
  • Deep understanding of digital marketing concepts and best practices.
  • Strong analytical, communication, and time-management skills.
  • Exceptional interpersonal and communication skills, both verbal and written.
What You'll Get:
  • Salary of £35,000-£40,000.
  • Hybrid working.
  • In-house and certified training opportunities.
  • Paid holidays.
  • Employee assistance service.
  • Discount vouchers.
  • Health cash plan.


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