Marketing Professional, Early Careers

2 weeks ago

Milton Keynes, Milton Keynes, United Kingdom Institute of Chartered Accountants in England and Wales Full time
Marketing Executive, Early Careers

Are you a marketing professional looking for a challenging and rewarding role in the early careers sector? We are seeking a talented Marketing Executive to join our team at the Institute of Chartered Accountants in England and Wales (ICAEW).

About the Role

This is a 16-month fixed-term contract opportunity to work as a Marketing Executive, Early Careers. As a key member of our marketing team, you will be responsible for promoting and raising awareness of ICAEW qualifications to potential students through the development of school and/or university relationships and associated gatekeepers.

Key Responsibilities
  • Work in conjunction with the Senior Marketing Manager, Student Attraction and the Early Careers team to identify target schools, colleges, universities and third parties to work with and reach audiences effectively and efficiently.
  • Organise, promote and deliver tailored ICAEW events to meet audience needs at target schools, colleges and universities in an engaging and convincing style.
  • Identify how to reach identified audiences on a national scale, using the resources available, or with ideas for new resources about how to achieve this.
  • Represent ICAEW at external events, meetings and conferences, including those being delivered by ICAEW authorised training employers and relevant third parties.
  • Work collaboratively with colleagues internally within E&T, in the regions and local networks to maximise and leverage their impact within the school, college and university environment.
  • Actively seek out information and marketing knowledge regarding the Early Careers market to ensure understanding of the market is always up to date.
  • Develop marketing materials to support the development and nurture of relationships that will ultimately create more awareness of ICAEW and our qualifications.
  • Monitor and report on key metrics, set appropriate KPI's, and input into wider team planning to ensure all plans slot together seamlessly.
Requirements
  • Designing, organising, promoting, delivering and evaluating events.
  • Proficient digital marketing skills, working on a variety of platforms.
  • Excellent interpersonal and communication skills. Ability to present to large and diverse groups of people, clearly, enthusiastically, concisely.
  • Experience in developing marketing materials.
  • Preparing, executing, and measuring effectiveness of project plans.
  • Experience in the student recruitment or education sector desirable but not essential.
  • Knowledge of professional services / membership organisations desirable but not essential.
  • Ability to meet deadlines and multi-task.
  • Self-motivated, and able to work independently as well as part of a team.
  • Ability to travel within the UK (with overnight stays away).
  • Full clean UK driving license is essential.

We are looking for a talented and motivated individual who is passionate about marketing and communications. If you have a strong background in marketing and a desire to work in the early careers sector, we would love to hear from you.

Please click on the link below to apply for this exciting opportunity.

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