Paid Media Specialist

4 weeks ago


Folkestone, Kent, United Kingdom Sleeping Giant Media Full time
Job Overview

We are seeking a highly skilled and motivated Paid Media Specialist to join our team at Sleeping Giant Media. As a Paid Media Specialist, you will be responsible for planning, executing, and optimizing paid search and social campaigns across key platforms, including Google Ads, Microsoft Advertising, Meta Ads, and LinkedIn Ads.

Key Responsibilities:

  • Launch, manage, and optimize paid search and social campaigns to achieve exceptional results for our clients.
  • Conduct keyword and audience research to build and optimize campaign structures.
  • Monitor campaign performance, track budgets, and provide regular performance reports to ensure quality outcomes and client satisfaction.
  • Collaborate with Strategic Account Managers and the Paid Team to develop strategies that maximize ROI and drive growth.
  • Actively contribute to team meetings and client communications by offering clear, actionable updates and insights.

Requirements:

  • Minimum 1 year of Paid Media experience, either in-house or at an agency.
  • 1.5 years experience with Google Ads.
  • Proven experience in building and optimizing campaigns on Google (mandatory) and Meta (mandatory); Microsoft experience is a plus.
  • Budget management, account optimizations, and varying strategy experience.
  • Experience with paid advertising platforms, including Google Ads, Microsoft Advertising, Meta Ads, and LinkedIn Ads.
  • Strong analytical skills for interpreting data and optimizing campaign performance.
  • Excellent organizational, project management, and time management skills.
  • Google Ads certification (Search and Display) is a plus.
  • Facebook Blueprint certification is desirable but not essential.

About Us:

Sleeping Giant Media is a multi-award-winning digital marketing agency with clients across the UK and Europe. We're committed to promoting equality and diversity in all aspects of our business and strive to create a welcoming and inclusive environment where everyone feels valued, respected, and empowered to awaken their full potential.

What We Offer:

  • A competitive salary ranging from £23,400 to £26,000 depending on experience.
  • A supportive and collaborative environment where you're encouraged to take ownership and enjoy the autonomy in your role.
  • A healthcare cash plan for both you (and your children), covering things like dental and optical, as well as 24/7 access to doctors and counselors.
  • Adaptable working arrangements and an Employee Assistance Programme (EAP) for additional support.
  • Opportunities for growth through training, conferences, and external development.
  • A pension scheme with a salary sacrifice option, 10 days of paid sick leave, and plenty of opportunities to get involved in charity initiatives.

How to Apply:

Please submit your application, including your resume and a cover letter, to us. We welcome people from all walks of life, so if you need us to make any adjustments for you to be able to take part in our recruitment, just let us know.


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