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Marketing Coordinator

2 months ago

London, Greater London, United Kingdom WTW Full time
Job Description

Job Title: Marketing Coordinator - Global Marketing Support

Job Summary:

We are seeking a highly motivated and organized Marketing Coordinator to join our team at WTW. The successful candidate will provide administrative support to the Marketing/Campaign Manager, ensuring the smooth delivery of marketing activities across our global lines of business.

Key Responsibilities:

  • Marketing Delivery: Provide key support to the Marketing/Campaign Manager in the delivery of the marketing plan and all its elements and tactics within agreed timelines and budgets.
  • Coordinate and Liaise: Coordinate and liaise with regional and global marketing colleagues, including the CoE's (Communications, Design, PR, Digital and Research/Analytics), to deliver campaigns and programmes.
  • Support Client Events: Support the Marketing/Campaign Manager with the delivery of digital and face-to-face client events, liaising with the CoE Event Teams for brand and process alignment.
  • Evaluate Marketing Campaigns: Evaluate marketing campaigns through analysis of digital data to ensure that the activity is helping the company to achieve its sales goals.
  • Manage Mailing Activity: Manage the LOB/Campaign marketing mailing activity using our digital mailing tools and ensure that mailing lists are accurately built according to their target audience.
  • Liaise with Sales Teams: Liaise closely with relevant sales teams to ensure connectivity through all stages of marketing delivery.

Relationships:

  • Develop Good Working Relationships: Develop good working relationships and work closely with other members of the marketing team to ensure consistency of approach to marketing activities.
  • Liaise with Sales Teams: Develop good working relationships and work closely with the sales teams to ensure marketing activity is consistently supporting sales growth targets.

Business Awareness:

  • Develop Business Understanding: Develop and maintain a good understanding of the products, services, and solutions that the Line of Business/Campaign offers to clients.
  • Global Connectivity: Understand the importance of global connectivity for growth of the global business teams and collaboration with industry initiatives.

Requirements:

  • Experience: Experience within professional or financial services or a B2B environment (ideally consultancy/insurance environment) is essential.
  • Relevant Marketing Experience: Relevant marketing experience is essential.
  • Strong Project Management Skills: Strong project management skills and attention to detail are required.
  • Adaptable and Quick Learner: Adaptable and quick learner with new tools, systems, and processes.
  • Excellent Organisational Skills: Excellent organisational skills and ability to juggle a large workload and prioritise work effectively.
  • Strong Communication Skills: Strong communication skills (both written and verbal) are essential.
  • Ability to Work Unsupervised: Ability to use own initiative and work unsupervised, whilst recognising when to escalate issues or ask for help when required.
  • Strong Team Player: Strong team player with good people skills and a proven track record of providing support to other team members and building collaborative relationships.
  • Credibility to Work with Colleagues: Credibility to work with, and to influence, colleagues at all levels within the company.
  • Ability to Work Across Geographies: Ability to work across geographies.