Marketing Operations Specialist

1 month ago


Sleaford, Lincolnshire, United Kingdom MRI Software Full time
{"Overview": "

MRI Software is seeking a seasoned marketing operations professional to spearhead the development of a centralized EMEA marketing operations function. This role will be instrumental in building the analytics and reporting foundation for EMEA to drive growth and success.

", "Responsibilities": "
  • Collaborate with marketing, finance, and sales teams to maintain a comprehensive view of marketing performance
  • Lead the development of our database to ensure data can be easily segmented, analyzed, and targeted
  • Maintain campaign tracking and analytics to inform recommendations on improving metrics and overall performance
  • Optimize lead handoff workflows and track relevant outreach activities with SDR and Sales
  • Assist with list uploads, contact data augmentation, and overall list/contact quality
  • Develop and deliver regular reporting to GTM stakeholders and executive leadership on demand generation programs, marketing program ROI, new logo customer acquisition, and product expansion growth
  • Monitor and review funnel and pipeline metrics weekly to ensure quality and accuracy
  • Implement best practices and standardization of sales & marketing processes leveraging efficiency and scalability
  • Support ad hoc pipeline and data requests
", "Requirements": "
  • 3+ years B2B marketing or sales operations experience; familiarity with real estate industry and/or software marketing a plus
  • Experience with: Data (data analytics, data management, databases), Processes, Marketing Automation (Pardot knowledge a plus), CRM (Salesforce knowledge), Account Based Marketing (6sense a plus)
  • Strong technical and analytical skills
  • Goal-oriented towards key metrics including pipeline impact (creation and acceleration)
  • Built and managed dashboards that have pulled from multiple data sources
  • Strong process and analytical skills to identify inefficiencies and drive improvements
  • Demonstrated cross-functional experience across sales and marketing stakeholders
  • Proactive, problem-solving skills
  • Effective time management skills and comfort juggling fast-paced environment
  • BA/BS degree in a Marketing, Analytics, Computer Science, or equivalent field experience
  • Approximately 5% travel
", "Company Overview": "

MRI Software LLC is a leading provider of innovative software solutions for the global real estate industry. MRI delivers a comprehensive and truly configurable solution, from property-level management and accounting to the most complex, long-range financial modeling and analytics for both the commercial and multifamily real estate markets.

", "About Us": "

MRI Software is a global company with offices in Atlanta, Toronto, London, Sydney, Singapore, and Hong Kong.

", "Contact Us": "

Please note that we do not provide contact information for this role.

", "Language": "en-US"}

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