Marketing Operations Specialist
1 month ago
MRI Software is seeking a seasoned marketing operations professional to spearhead the development of a centralized EMEA marketing operations function. This role will be instrumental in building the analytics and reporting foundation for EMEA to drive growth and success.
", "Responsibilities": "- Collaborate with marketing, finance, and sales teams to maintain a comprehensive view of marketing performance
- Lead the development of our database to ensure data can be easily segmented, analyzed, and targeted
- Maintain campaign tracking and analytics to inform recommendations on improving metrics and overall performance
- Optimize lead handoff workflows and track relevant outreach activities with SDR and Sales
- Assist with list uploads, contact data augmentation, and overall list/contact quality
- Develop and deliver regular reporting to GTM stakeholders and executive leadership on demand generation programs, marketing program ROI, new logo customer acquisition, and product expansion growth
- Monitor and review funnel and pipeline metrics weekly to ensure quality and accuracy
- Implement best practices and standardization of sales & marketing processes leveraging efficiency and scalability
- Support ad hoc pipeline and data requests
- 3+ years B2B marketing or sales operations experience; familiarity with real estate industry and/or software marketing a plus
- Experience with: Data (data analytics, data management, databases), Processes, Marketing Automation (Pardot knowledge a plus), CRM (Salesforce knowledge), Account Based Marketing (6sense a plus)
- Strong technical and analytical skills
- Goal-oriented towards key metrics including pipeline impact (creation and acceleration)
- Built and managed dashboards that have pulled from multiple data sources
- Strong process and analytical skills to identify inefficiencies and drive improvements
- Demonstrated cross-functional experience across sales and marketing stakeholders
- Proactive, problem-solving skills
- Effective time management skills and comfort juggling fast-paced environment
- BA/BS degree in a Marketing, Analytics, Computer Science, or equivalent field experience
- Approximately 5% travel
MRI Software LLC is a leading provider of innovative software solutions for the global real estate industry. MRI delivers a comprehensive and truly configurable solution, from property-level management and accounting to the most complex, long-range financial modeling and analytics for both the commercial and multifamily real estate markets.
", "About Us": "MRI Software is a global company with offices in Atlanta, Toronto, London, Sydney, Singapore, and Hong Kong.
", "Contact Us": "Please note that we do not provide contact information for this role.
", "Language": "en-US"}-
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