Digital Brand Director

2 months ago

Manchester, United Kingdom The Candidate Recruitment Agency Full time
Job Description

About the Role

We are seeking a highly experienced and skilled Digital Director to join our team at The Candidate Recruitment Agency. As a Digital Director, you will be responsible for leading our digital arm and developing comprehensive digital strategies that align with our clients' business objectives.

Key Responsibilities

  • Digital Strategy Development: Develop and implement data-driven digital strategies that integrate with broader marketing and communication plans.
  • Client Relationship Management: Build and maintain strong relationships with key clients, acting as the primary point of contact for all digital initiatives and ensuring client satisfaction.
  • New Business Development: Identify opportunities for business growth, including expanding digital services for existing clients and pitching digital solutions to potential new clients.
  • Team Management: Oversee the performance of digital account managers and freelancers, providing guidance, mentoring, and support to ensure they successfully manage client accounts and deliver high-quality work.
  • Freelancer Oversight: Manage and coordinate digital freelancers, ensuring they are briefed accurately, deadlines are met, and work aligns with agency standards.
  • Resource Allocation: Determine resource needs for digital projects, managing workload distribution across the team and freelancers to ensure efficient project delivery.
  • Training and Development: Identify skill gaps and training opportunities within the digital team, fostering an environment of continuous learning and development.
  • Campaign Planning and Execution: Oversee the planning, execution, and optimization of digital campaigns, ensuring they meet client objectives and are delivered on time and within budget.
  • Quality Assurance: Ensure all digital work produced by the team and freelancers is of the highest quality, aligns with client expectations, and adheres to industry standards.
  • Budget Management: Manage project budgets, ensuring efficient use of resources while delivering high-quality work. Provide financial forecasts and reports to senior management.
  • Performance Monitoring and Reporting: Track and analyze the performance of digital campaigns, providing regular reports to clients and internal stakeholders with actionable insights.
  • Collaboration with Creative and Development Teams: Liaise with creative and development teams to ensure digital content is on-brand, user-friendly, and optimized for performance.
  • Client Presentations and Pitches: Lead the presentation of digital strategies and results to clients, clearly communicating the value and impact of digital initiatives.

Ideal Candidate

  • 4+ years of experience in an integrated or digital agency, including a strong track record of leading successful digital campaigns across multiple channels.
  • Demonstrated ability to manage and mentor a team, including digital account managers and freelancers, with strong interpersonal skills and a talent for fostering collaboration and professional growth.
  • Expertise in developing and executing data-driven digital strategies that align with clients' business goals.
  • Exceptional client relationship management skills.
  • A proactive, creative thinker who stays ahead of digital trends and technologies, continually seeking out new opportunities to enhance our digital offerings and drive business growth.

Benefits

  • BUPA Healthcare
  • Pension Scheme
  • Hybrid Working
  • Generous Holiday Allowance
  • Monthly Wellbeing Half-Day

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