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Digital Marketing and Website Officer

2 months ago

Manchester, United Kingdom Enspec Power Ltd Full time
Marketing Manager (Maternity Cover) Job Description

Enspec Power Ltd is seeking a highly motivated and experienced Marketing Manager to join our team on a maternity cover basis. As a key member of our marketing team, you will be responsible for leading our marketing efforts across multiple channels, maximizing brand guidelines and tone of voice.

Key Responsibilities:
  • Website and Content Management: Regularly back up and update the Enspec WordPress website, assist in creating case studies, industry updates, and newsletters, ensuring alignment with our brand guidelines.
  • Campaign Execution: Run MailChimp campaigns for employee updates, existing customers, and prospective customers, reporting on their performance, segment data lists from CRM and work with the Sales team for prospecting campaigns, support the execution of marketing campaigns across multiple channels, both internal and external, working alongside the Digital Brand Manager.
  • Marketing Planning and Coordination: Assist in the creation of a monthly marketing plan with the support of the CEO, Digital Brand Manager, and Senior Technical leaders, assist with market research and update marketing strategies for all services, industries, and geographical locations, ensure campaign consistency with internal and outsourced marketing activity.
  • Exhibition and Event Management: Manage logistics for exhibitions, including event planning, on-stand material, and digital marketing, take photos at team events and parties, with opportunities to visit staff on-site for on-the-job photos and attend international supplier training courses.
  • Marketing Collateral and Communication: Create creative content, including website headers, email graphics, and social media graphics, adhering to brand guidelines using Adobe Creative Cloud or Canva, maintain an organized plan of marketing collateral and ensure timely delivery to project and sales teams, help identify and write award submissions for various entries, including company, specific projects, and individual team members.
  • Monthly Reporting: Create monthly reports evaluating the performance of the previous month, identifying what went well and what didn't, analyzing trends impacting performance, and forecasting expected trends for the upcoming month.
Requirements:
  • Degree in Communications, Marketing, or equivalent.
  • Excellent knowledge of Microsoft Suite (Excel, Word, PowerPoint, Outlook).
  • Experience in managing multiple marketing channels, suppliers, and deadlines, including digital, print, and in-person.
  • Proficiency with content creation platforms such as Canva or Adobe Creative Cloud (Photoshop, Illustrator, etc.).
  • Email marketing experience with A/B testing and reporting.
  • Experience with CMS and CRM systems, including MailChimp and WordPress.
  • Occasional travel may be required for exhibitions, conferences, supplier training courses, or company events.
What We Offer:
  • Professional Growth: Access to training and development opportunities to enhance your skills and knowledge.
  • Competitive Compensation: A salary that reflects your experience and contributions.
  • Performance Rewards: An annual bonus recognizing your hard work and achievements.
  • Work-Life Balance: Flexible working hours and a supportive environment that prioritizes your well-being.
  • Career Advancement: Opportunities for career growth and advancement within a dynamic and expanding company.
  • Generous Time Off: 32 days off, inclusive of bank holidays, with the flexibility to work from abroad.