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Marketing Specialist

2 months ago

Yeovil, Somerset, United Kingdom Capital Resourcing Group Full time
Marketing Executive

Capital Resourcing Group is seeking a talented Marketing Executive to join our team. As a key member of our marketing department, you will be responsible for delivering compelling and engaging content for our CRM channels, with a strong focus on test and learn and optimisation of activity.

Key Responsibilities:
  • Plan and execute email campaigns, including the build, scheduling, and deployment of one-time, recurring, and triggered campaigns.
  • Be an internal champion for CRM and getting closer to the consumer, providing knowledge sharing and training to others.
  • Lead on team workshops to educate, engage and drive ideas into action.
  • Analyse the reporting of email campaigns, comparing performance against targets and using insight to support and influence the development of future optimisation.
Requirements:
  • A clear understanding of CRM principles and marketing channels.
  • Essential prior experience in Marketing and e-mail Marketing.
  • Experience within a fast-paced and deadline driven environment.
  • Proven ability to work Cross functionally and collaboratively.
  • Confident communicator with the ability to work with people at all levels.