Senior Marketing Specialist

7 days ago

Yeovil, Somerset, United Kingdom ADLIB Recruitment Careers Full time

We are partnering with a leading client in their field, seeking an experienced Senior Marketing Specialist to drive growth through content and digital channels. This role is part of a broader development of the Sales and Marketing team, focused on delivering exceptional customer service and brand reputation.

Key Responsibilities:
  • Develop and implement an inbound marketing strategy, collaborating with internal experts to create engaging content.
  • Manage the company's social media presence, including content creation and competitor monitoring.
  • Optimize and improve the company website, ensuring SEO best practices and monitoring digital analytics.
  • Collaborate with the sales team to enhance CRM and lead nurture campaigns, reporting on analytics for continuous refinement.
  • Support the Marketing Director in strategic planning, market research, and competitor analysis.
Requirements:
  • Experience in content creation for SEO, including blog writing and basic product photography.
  • Strong skills in social media management, email marketing, and CRM database marketing.
  • Excellent project management abilities, with a focus on adhering to briefs, budgets, and timelines.
  • A keen interest in design or product development, with a creative flair for written and visual content.

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