Sales Enablement Manager
2 months ago
About Carwow
Carwow is a pioneering company in the automotive industry, driven by a passion for getting people into the right cars. With a portfolio of personality-rich brands, including Carwow, Auto Express, evo, Driving Electric, and Car Buyer, we aim to become the go-to destination for car-changing in Europe.
Our journey began as a simple reviews site, but we've since grown into one of the largest online car-changing destinations in Europe, with over 10 million customers using our platform to buy and sell cars. Last year, we experienced significant growth, with nearly £3 billion worth of cars bought on our site, and £1.8 billion of cars listed for sale through our Sell My Car service.
In 2024, we made a strategic acquisition, doubling our audience overnight. Together, we now have one of the biggest YouTube channels in the world, with over 1.1 billion annual views, and we sell 1.2 million print copies of our magazines. Our annual web content reach exceeds 350 million.
Why Work with Us?
We're a winner of the prestigious Culture 100 award, recognizing the most loved and happiest tech companies to work for. We've recently secured $52 million in funding, led by global venture capital firm Bessemer Venture Partners, to accelerate our growth plans.
As a pioneer in our industry, we're always driving for new territory and positive change. Our work is never done, and we're committed to building new experiences, launching new titles, and listening to drivers.
As a member of our team, you'll be part of a dynamic and innovative company that champions drivers and the automotive industry. You'll have the opportunity to work with a talented team of 500 employees across the UK, Germany, Spain, and Portugal, who are revolutionizing car-changing.
The Role
We're seeking a highly skilled Sales Enablement Manager to optimize our sales processes and empower our commercial teams with the tools, knowledge, and content they need to succeed. This role is critical in driving revenue growth and enhancing sales productivity.
You'll play a pivotal role in bridging the gap between sales, marketing, and product teams, ensuring alignment and maximizing performance. You'll work closely with cross-functional teams to ensure our value proposition resonates with both potential and existing partners.
Key Responsibilities
- Develop compelling sales collateral, including presentations, pitch decks, and sales enablement materials, leveraging data and insights to create impactful content that resonates with our target audience.
- Gather, analyze, and interpret data to identify trends, opportunities, and areas for improvement, translating complex data into actionable insights for the sales team.
- Collaborate with sales and marketing teams to streamline sales processes, improve efficiency, and increase sales productivity.
- Develop and deliver comprehensive sales training programs, including product knowledge, sales methodologies, and best practices.
- Manage and optimize sales enablement tools and platforms, ensuring they meet the needs of the sales team.
- Build strong relationships with sales, marketing, product, and revenue operations teams to ensure alignment and effective collaboration.
- Develop and execute a sales enablement strategy aligned with the company's overall business objectives.
Requirements
- Proven experience in sales enablement or a similar role.
- Strong analytical skills and ability to translate data into actionable insights.
- Excellent communication and presentation skills.
- Proficiency in content creation and management tools.
- Experience with CRM and sales enablement platforms.
- Ability to manage multiple projects and prioritize tasks effectively.
- Strong interpersonal and collaboration skills.
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