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Paid Advertising Specialist
2 months ago
At iProspect, a leading global digital-first end-to-end media agency, we're not just any ordinary global digital-first end-to-end media agency. We believe all advertising is about performance, and all advertising can and should build brands today, and in the future.
We apply a performance mindset to all media to accelerate brands. We identify the opportunity at the intersection between brand & performance marketing, unlocking maximum effect to ensure every penny doesn't just drive commercial success but drives positive change for the brand too. It's this different perspective that makes us stand out from any other agency.
We're hiring a Paid Social Manager as part of our team based from our London office.
Purpose of the Role
The Paid Social Manager will be responsible for planning, implementing, and optimizing paid social campaigns across various platforms to meet client objectives. This role requires a strategic thinker with strong analytical skills, exceptional attention to detail, and a passion for delivering outstanding results.
Key Responsibilities
- Develops account strategy in partnership with client and Paid Social Director and is accountable for the execution of strategy and achievement of KPIs
- Responsible for the operational success of accounts, ensures deliverables are met on time and on budget
- Owns and manages the client strategy and plans key campaign efficiencies
- Manages all day-to-day efforts and is the primary day-to-day SME voice to the client
- Plans accounts and growth opportunities, working closely with the Account Directors
- Builds strong relationships across Client Services and other channel teams
Key Skills
- Strong experience managing and planning paid social campaigns, preferably in an agency or client-facing environment
- Proficiency in managing and planning campaigns across various paid social platforms, including but not limited to Meta, TikTok, Snapchat and Pinterest
- Strong understanding of paid social principles, best practices, and industry trends
- Excellent analytical skills with the ability to interpret data, draw insights, and make data-driven decisions
- Exceptional communication and interpersonal skills, with the ability to effectively interact with clients and internal teams
- Proven track record of delivering successful paid social campaigns and achieving key performance metrics (e.g., ROAS, CTR, CPA)
- Desired experience with marketing partners, such as Smartly
What We Offer
This is a permanent role. The team is based from our London office on a hybrid working basis. As well as a competitive salary, you'll enjoy a benefits package that you can tailor to your needs which includes:
- Competitive Salary
- Company-provided Medical Healthcare
- Generous Pension provisions
- Health and Wellness benefits
- Volunteering days
- Life Assurance
- Working in diverse teams where you can make a real impact.
- Exciting and rewarding environment.
- Varied work across industries
Inclusion and Diversity
Our diverse and inclusive culture enables our employees to bring their whole selves to work and be proud of doing so. For us, this is the foundation for great innovation which, in turn, generates better outcomes for our people, partners and communities. This is why we encourage applications from people with disabilities, and of all ages, nationalities, backgrounds and cultures.
We are happy to discuss flexible and agile approaches to working for all our roles – we can't promise we will be able to offer you everything you want or need but we do promise to discuss it with you openly and honestly. If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with our recruitment teams.
About iProspect
Taking a people-centered approach to business transformation, we use insights to connect brand, content, commerce and experience, underpinned by modern creativity. As part of Dentsu Group Inc. we are headquartered in Tokyo, Japan and our 65,000 employee-base of dedicated professionals work across four regions (Japan, Americas, EMEA and APAC). iProspect combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society.
iProspect's Diversity, equity, and inclusion sits at the heart of our Social Impact strategy – our fully integrated sustainability strategy which includes our ambition to build a fair and more equal society, where everyone is equipped to thrive.
